eBay Marketing Activities Quiz
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Questions and Answers

What are the core activities involved in marketing?

  • Management (correct)
  • Exchange
  • Customer relationship management
  • Production

    • How is marketing defined?

  • Advertising
  • Negotiating
  • Marketing (correct)
  • Selling

    • Which statement is true about Marketing?

  • Marketing is concerned about the sales only.
  • Marketing is used to promote the product and services.
  • Marketing is the activity for creating offerings with value for society. (correct)
  • Marketing considers only the needs of the organization and not the society.

    • What does the term 'Marketing' refer to?

    <p>Set of activities to deliver customer value and satisfaction</p> Signup and view all the answers

    Which area is NOT a core component of marketing activities?

    <p>Finance</p> Signup and view all the answers

    What distinguishes marketing from sales?

    <p>Value creation</p> Signup and view all the answers

    In marketing, what does 'exchange' typically refer to?

    <p>Financial transactions</p> Signup and view all the answers

    Which function is central to the concept of customer relationship management in marketing?

    <p>Customer retention</p> Signup and view all the answers

    What is the primary goal of marketing activities?

    <p>Customer satisfaction</p> Signup and view all the answers

    Which of the following is a vital aspect of marketing strategy?

    <p>Integration of product, price, promotion, and place</p> Signup and view all the answers

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