Podcast
Questions and Answers
What are the core activities involved in marketing?
What are the core activities involved in marketing?
- Management (correct)
- Exchange
- Customer relationship management
- Production
How is marketing defined?
How is marketing defined?
- Advertising
- Negotiating
- Marketing (correct)
- Selling
Which statement is true about Marketing?
Which statement is true about Marketing?
- Marketing is concerned about the sales only.
- Marketing is used to promote the product and services.
- Marketing is the activity for creating offerings with value for society. (correct)
- Marketing considers only the needs of the organization and not the society.
What does the term 'Marketing' refer to?
What does the term 'Marketing' refer to?
Which area is NOT a core component of marketing activities?
Which area is NOT a core component of marketing activities?
What distinguishes marketing from sales?
What distinguishes marketing from sales?
In marketing, what does 'exchange' typically refer to?
In marketing, what does 'exchange' typically refer to?
Which function is central to the concept of customer relationship management in marketing?
Which function is central to the concept of customer relationship management in marketing?
What is the primary goal of marketing activities?
What is the primary goal of marketing activities?
Which of the following is a vital aspect of marketing strategy?
Which of the following is a vital aspect of marketing strategy?