Product Idea Validation and Feasibility Study

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Questions and Answers

What are some ways to validate a product idea?

Sharing the idea with the target market on online forums, sending out an online survey, starting a crowdfunding campaign, test marketing, researching market demand using Google Trends, launching a product launch roadmap, and asking for initial feedback on forums like Reddit.

What should be avoided when validating a product idea?

Overvaluing feedback from people who “definitely would buy” if the product was created, as well as asking advice from family and friends who lack prior experience.

What is a feasibility study and why should it be done?

A feasibility study is an assessment of whether a proposed idea is worth investing in, or not. It should be done to ensure that time, money and effort are not wasted on an idea that will not sell.

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