Podcast
Questions and Answers
What is an essential characteristic of an electronic contract?
What is an essential characteristic of an electronic contract?
- It requires face-to-face interaction.
- It involves direct verbal communication.
- It must be notarized by a legal authority.
- It is concluded without direct contact between parties. (correct)
Which of the following is NOT a disadvantage of e-commerce?
Which of the following is NOT a disadvantage of e-commerce?
- Reduced geographic reach (correct)
- Infrastructure Requirements
- Intense Competition
- Security Concerns
What advantage of e-commerce allows businesses to tailor shopping experiences?
What advantage of e-commerce allows businesses to tailor shopping experiences?
- Cost-Effectiveness
- Data and Analytics (correct)
- Intense Competition
- Global Reach
What type of e-commerce involves consumers selling directly to other consumers?
What type of e-commerce involves consumers selling directly to other consumers?
Which of the following is a feature of B2B e-commerce?
Which of the following is a feature of B2B e-commerce?
What is a common challenge faced in logistics for e-commerce?
What is a common challenge faced in logistics for e-commerce?
Which factor does NOT contribute to the cost-effectiveness of e-commerce?
Which factor does NOT contribute to the cost-effectiveness of e-commerce?
What is a major concern associated with e-commerce’s dependency on technology?
What is a major concern associated with e-commerce’s dependency on technology?
What is the primary purpose of technological monitoring?
What is the primary purpose of technological monitoring?
Which of the following is NOT a focus area of competitive monitoring?
Which of the following is NOT a focus area of competitive monitoring?
What type of monitoring is primarily concerned with customers and suppliers?
What type of monitoring is primarily concerned with customers and suppliers?
What is the most comprehensive type of monitoring mentioned?
What is the most comprehensive type of monitoring mentioned?
Which step is NOT included in the detailed process of strategic monitoring?
Which step is NOT included in the detailed process of strategic monitoring?
Which of the following accurately describes a part of defining needs in monitoring?
Which of the following accurately describes a part of defining needs in monitoring?
What is the main objective of environmental monitoring?
What is the main objective of environmental monitoring?
What is the first step in the strategic monitoring process?
What is the first step in the strategic monitoring process?
What is the main purpose of web monitoring tools?
What is the main purpose of web monitoring tools?
Which example is cited as a curation monitoring tool?
Which example is cited as a curation monitoring tool?
What is a key objective when managing and organizing information?
What is a key objective when managing and organizing information?
Which type of data is primarily collected through structured surveys?
Which type of data is primarily collected through structured surveys?
What is an essential method to cope with increasing information flow?
What is an essential method to cope with increasing information flow?
E-reputation and competitive intelligence are key components of what strategy?
E-reputation and competitive intelligence are key components of what strategy?
What is the benefit of organizing and disseminating clear information?
What is the benefit of organizing and disseminating clear information?
What is the focus of curation tools in monitoring?
What is the focus of curation tools in monitoring?
What is the purpose of content curation?
What is the purpose of content curation?
Which of the following is NOT a step in the content curation process?
Which of the following is NOT a step in the content curation process?
What does the distillation curation model primarily aim to achieve?
What does the distillation curation model primarily aim to achieve?
Which tool is considered free and effective for tracking social mentions?
Which tool is considered free and effective for tracking social mentions?
What is a primary advantage of monitoring social media for a company?
What is a primary advantage of monitoring social media for a company?
Which of the following is an important factor to increase trust with potential customers online?
Which of the following is an important factor to increase trust with potential customers online?
What is the purpose of Google Alerts in the context of online reputation management?
What is the purpose of Google Alerts in the context of online reputation management?
What does the aggregation model of curation involve?
What does the aggregation model of curation involve?
What is the main goal of the monitoring project described?
What is the main goal of the monitoring project described?
Which of the following is NOT a step in configuring your monitoring?
Which of the following is NOT a step in configuring your monitoring?
What signifies a source in the context of information?
What signifies a source in the context of information?
What method is generally used to analyze monitoring information?
What method is generally used to analyze monitoring information?
Which of the following is NOT a suggested method for disseminating monitored information?
Which of the following is NOT a suggested method for disseminating monitored information?
What is a key principle to maintain effective teamwork?
What is a key principle to maintain effective teamwork?
Which of the following best describes the role of monitoring information in decision-making?
Which of the following best describes the role of monitoring information in decision-making?
What is a common mistake teams should avoid for effective collaboration?
What is a common mistake teams should avoid for effective collaboration?
What is the primary purpose of monitoring in a business context?
What is the primary purpose of monitoring in a business context?
Which of the following constitutes intellectual property protection for a website?
Which of the following constitutes intellectual property protection for a website?
What differentiates economic intelligence from monitoring?
What differentiates economic intelligence from monitoring?
What is NOT an objective of monitoring?
What is NOT an objective of monitoring?
Which type of monitoring would focus on analyzing competitors' strategies?
Which type of monitoring would focus on analyzing competitors' strategies?
What aspect of a business does strategic monitoring NOT address?
What aspect of a business does strategic monitoring NOT address?
What is a key characteristic of strategic monitoring?
What is a key characteristic of strategic monitoring?
Which of the following is NOT a type of strategic monitoring?
Which of the following is NOT a type of strategic monitoring?
Flashcards
B2B (Business-to-Business)
B2B (Business-to-Business)
Businesses selling products or services to other businesses. Think wholesale suppliers and manufacturers.
B2C (Business-to-Consumer)
B2C (Business-to-Consumer)
Businesses selling products or services directly to individual customers. Think online stores and retail giants.
C2B (Consumer-to-Business)
C2B (Consumer-to-Business)
Individuals selling their goods or services to businesses. Think freelancers and crafters selling to shops.
C2C (Consumer-to-Consumer)
C2C (Consumer-to-Consumer)
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E-commerce
E-commerce
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Electronic Contract
Electronic Contract
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Global Reach (E-commerce Advantage)
Global Reach (E-commerce Advantage)
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Convenience (E-commerce Advantage)
Convenience (E-commerce Advantage)
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Information as a strategic resource
Information as a strategic resource
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Monitoring
Monitoring
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Competitive Monitoring
Competitive Monitoring
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Technological Monitoring
Technological Monitoring
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Environmental Monitoring
Environmental Monitoring
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Commercial Monitoring
Commercial Monitoring
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Economic Intelligence
Economic Intelligence
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Monitoring as a tool for Economic Intelligence
Monitoring as a tool for Economic Intelligence
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Strategic Monitoring
Strategic Monitoring
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Define Needs (Strategic Monitoring)
Define Needs (Strategic Monitoring)
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Collect Information Sources (Strategic Monitoring)
Collect Information Sources (Strategic Monitoring)
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Group Information (Strategic Monitoring)
Group Information (Strategic Monitoring)
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Social Network Monitoring Tools
Social Network Monitoring Tools
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Curation Monitoring Tools
Curation Monitoring Tools
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Website Monitoring Tools
Website Monitoring Tools
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Reputation Monitoring
Reputation Monitoring
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Information Management
Information Management
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Information Overload
Information Overload
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Primary Data
Primary Data
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Secondary Data
Secondary Data
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Online Reputation Management
Online Reputation Management
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Online Reputation Monitoring
Online Reputation Monitoring
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Content Curation
Content Curation
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Content Curation Model: Aggregation
Content Curation Model: Aggregation
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Content Curation Model: Distillation
Content Curation Model: Distillation
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Content Curation Model: Elevation
Content Curation Model: Elevation
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Content Curation Model: Mashup
Content Curation Model: Mashup
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Content Curation Model: Chronology
Content Curation Model: Chronology
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Monitoring Strategy
Monitoring Strategy
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Information Sources
Information Sources
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Dynamic Dashboards
Dynamic Dashboards
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Dissemination
Dissemination
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Teamwork
Teamwork
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Avoiding Common Mistakes
Avoiding Common Mistakes
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Defining Team Rules and Values
Defining Team Rules and Values
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Study Notes
Course Information
- Course: Computer Science
- Level: 3rd Year
- Specialty: Information Systems and Software Engineering (ISSE)
- Module: DEMS
- Academic Year: 2024-2025
- University: Djillali Liabes University, Algeria
- Department: Computer Science
Digital Economy and Strategic Monitoring
- Topics:
- Digital economy
- Strategic monitoring
- Monitoring and social networks
- Management of a monitoring project
Chapter 1: Digital Economy
- Subtopics:
- Definition and history
- Electronic commerce
- Electronic contract and electronic signature
- Prospecting and advertising by electronic means
- Intellectual and commercial property
Economics
- Definition: The science studying how resources satisfy societal needs.
Digital
- Definition: Information and communication technologies, including telecommunications, internet, and computers.
- Digital Technology: Representing information in bits.
Digital Economy History
- Timeline of key developments:
- Abacus and libraries (c. 18000 BCE)
- Ishango Bone (c. 2400 BCE)
- Punch card automates US Census (1881)
- Magnetic tapes for data centers (1928)
- IBM's Shoebox Machine (1962)
- Digital data center for US tax returns (1965)
- World Wide Web invented (1991)
- Elastic Compute Cloud (Amazon Web Services) (2006)
- Cryptocurrencies, China's Digital Currency (2021).
Impact of the Digital Economy
- Sectors impacted:
- Health
- Tourism
- Industry
- Banking & Insurance
- Commerce
- Agriculture
- City and mobility
- Education
- Training
Evolution of Digital Economy Globally
- Growth of IoT devices with cellular connections, data by country grouping.
Types of E-commerce
- B2C: Businesses sell to consumers
- B2B: Businesses sell to businesses
- B2G: Businesses sell to governments
- C2C: Consumers sell to consumers
- C2B: Consumers sell to businesses
- C2G: Consumers sell to governments
- G2B: Governments sell to businesses
- G2C: Governments sell to consumers
Advantages of E-commerce
- Global reach
- Convenience
- Cost-effectiveness
- Data and analytics
- Personalization
- Scalability
- Diverse revenue streams
Disadvantages of E-commerce
- Security concerns
- Lack of personal interaction
- Infrastructure requirements
- Logistics challenges
- Intense competition
- Dependency on technology
- Digital divide
Electronic Contract
- Definition: A distance contract concluded without direct contact between parties.
- Key characteristics: Mutual consent on a thing and a price.
Conditions of an Electronic Contract
- Consent: Acceptance of the commercial offer.
- Capacity: Person with full legal capacity.
- Object: Legal services.
- Cause: Lawful reason and good morals.
Phases of Electronic Contract
- Formation:
- Seller's obligations
- Checking the order
- Confirmation of the order
- Execution:
- Cyber merchant obligations:
- Secure payment methods
- Delivery time/product conformity
- Repair/replacement/refund of faulty products
- Cyber merchant obligations:
- Responsibilities:
- Cyber merchant:
- Obligations execution
- Privacy respect
- Transparency obligation
- Cyber buyer:
- Collection (collecting delivery)
- Payment (paying on agreed date/place)
- Cyber merchant:
- Guarantee:
- Legal guarantee against hidden defects/conformity
- Contractual guarantees (optional)
- Dispute resolution:
- Free choice of applicable law
- Default: Consumer's country's law
Electronic Signature
- Definition: Digital equivalent of handwritten signature.
- Encryption: Based on a large number of signs, numbers, and letters.
Components of Electronic Signature
- Signatory
- Document bearing the signature
- Signing instrument
- Electronic certificate
- Authenticating the signatory
Electronic Certificate
- Definition: Identity card in the digital world.
- Issuance: By certification authorities.
- Content: Holder's name, validity start date, trusted company/logo, certificate authority signature
Why Switch to Electronic Contracts?
- Increased productivity: Faster contract creation and execution.
- Accelerated process: Reduced contract completion time.
- Reliable/secure exchanges: Traceable and secure document access.
- Better monitoring: Real-time alerts & notifications
- Reduced management costs: Elimination of costs involved with paper contracts
Prospecting and Advertising by Electronic Means
- Definition: Using all marketing techniques to identify new customers and convert them into real customers.
- Content Curation: Selecting, editing and sharing relevant content from the Web (selection-idetiriolization-sharing).
- Five Curation Models:
- Aggregation (gathering on one site)
- Distillation (identifying only essential elements)
- Elevation (extrapolating trends from partial data)
- Mashup (combining content to create a single source)
- Chronology (chronologically classifying information on a topic)
- Key Advantages of Content Curation:
- Saves time
- Gives meaningful context
- Brings out hidden or inaccessible information
Objectives of Commercial Prospecting
- Win new customers
- Replace deficient customers
- Reactivate old customers
- Increase turnover
- Gain market share
- Launch a new product
Internet Advertising (E-Adv)
- Strategy and communication actions online (web, social media)
- Publishing ads on different websites/search results
- Promoting products, services, or brands online
- Tools: HTML, DHTML, rich media, email
Intellectual and Commercial Property
- Definition: A system that provides protection to creators.
Protection on Website
- Brand & logo protection
- Visuals & design elements of website
- Databases protection through patents/copyrights
Chapter 2: Strategic Monitoring
- Subtopics:
- Concepts/types of monitoring
- Monitoring process models
- Detailed steps of the monitoring process
- Overview of free monitoring tools
Concepts/types of Monitoring
- Information as a tool for economic/technological development
- Strategic resource increasing market competitiveness
- Monitoring as an informational process.
Issues/Objectives of Monitoring
- Provide information
- Move towards perfect planning
- Detect opportunities
- Gain insight into competitor actions/innovations
- Enhance competitiveness
- Increase profit and progress
- Locate new partners/markets
- Increase decision-making security
- Strengthen presence/activities
Difference between Economic Intelligence and Monitoring
- Economic intelligence: Coordinated actions (research, processing, distribution, protection) of information useful for economic agents.
- Monitoring: Essential tool in developing an economic intelligence approach.
- Summary: Monitoring is a tool; economic intelligence is a complete system.
Strategic Monitoring Terms
- Process
- Individuals group
- Voluntarist
- Anticipatory character
- Strategy
Types of Strategic Monitoring
- Technological monitoring
- Competitive monitoring
- Commercial monitoring
- Environmental monitoring
Chapter 3: Monitoring and Social Networks
- Subtopics:
- Planning, collecting and organizing information
- Reputation monitoring
- Content Curation
- Characteristics of monitoring on social networks
- Creating LinkedIn profiles and building networks
- Practical workshop: Twitter, Mention, Tweetdeck
Planning, Collecting and Organizing Information
- Efficiency: Knowing how to organize and share information.
- Managing information: Professional methods and tools.
- Information overload: A challenge to address in companies.
- Objective: Efficiently collect information through systems internal and external customers.
Detailed Steps in the Monitoring Process
- Step 1: Define Needs
- Step 2: Collect Information Sources
- Step 3: Group Information
- Step 4: Analyze Information
- Step 5: Disseminate Information
- Step 6: Save Monitoring Results
Overview of Free Monitoring Tools
- Media monitoring tools
- Social network monitoring tools
- Website monitoring tools
- Curation tools
Chapter 4: Managing a Monitoring Project
- Managing a monitoring project
- Working Effectively as a Team
- Identifying Sources of Information
Configuring Your Monitoring
- Collecting internal and external information
- Questions for consideration: Type of monitoring, sources, personnel, and tools
Analyze the Information Collected
- Processing, analyzing, synthesizing information (dynamic dashboards)
Disseminate the Information
- Importance of sharing for decision-making.
- Types of dissemination (e.g., email alerts, internal newsletters, news feed)
Working Effectively as a Team
- Best practices: Avoiding mistakes, streamlining relationships, defining rules and values, ensuring team involvement, and understanding the manager's role within the team.
Identifying Information Sources
- Sources as the origins of information.
- Information and communication research.
- Source nature and origin of information
How to Effectively Search for Information
- Identifying precise problems
- Selecting effective sources (e.g., economic, commercial, technical, accounting, financial)
- Using internal and external, primary and secondary sources
- Choosing sources effectively based on evaluation/selection
The Information Choice
- Source evaluation
- Source selection
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Description
This quiz explores key concepts in e-commerce, including advantages, disadvantages, and types of transactions. Additionally, it addresses the role of technology in monitoring and the challenges associated with logistics. Test your understanding of how businesses adapt to the e-commerce landscape!
