E-Commerce and Mobile Platform Quiz
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Questions and Answers

What term describes the practice of changing the delivered product or service based on a user's preferences or prior behavior?

  • Disintermediation
  • Information Density
  • Interactivity
  • Personalization (correct)
  • Which type of e-commerce involves digitally enabled transactions between and among organizations and individuals?

  • Business-to-Business (B2B) E-Commerce (correct)
  • Consumer-to-Consumer (C2C) E-Commerce
  • Social E-Commerce
  • Business-to-Consumer (B2C) E-Commerce
  • What does m-Commerce refer to in the context of e-commerce?

  • Targeting marketing messages to specific individuals
  • Use of mobile devices to enable online transactions (correct)
  • E-Commerce enabled by social networks
  • Two-way communication between merchant and consumer
  • Which term represents the technology that allows for two-way communication between a merchant and a consumer?

    <p>Interactivity</p> Signup and view all the answers

    In e-commerce, what does B2C stand for?

    <p>Business-to-Consumer</p> Signup and view all the answers

    What is the main focus of Social E-Commerce?

    <p>E-Commerce enabled by social networks</p> Signup and view all the answers

    'Friction-Free Commerce' aims to minimize __________ in e-commerce.

    <p>Barriers</p> Signup and view all the answers

    What does 'C2C' represent in the context of e-commerce?

    <p>'Consumer-to-Consumer'</p> Signup and view all the answers

    'Local E-Commerce' focuses on e-commerce transactions within a specific __________.

    <p>'City or Region'</p> Signup and view all the answers

    'Web 2.0' is associated with the use of the internet, the web, and mobile apps to transact business in a more __________ manner.

    <p>'Interactive'</p> Signup and view all the answers

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