Duration and Reaction to Change Introduction

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Questions and Answers

Which era had an estimated duration of 4,800 years?

  • Industrial technology era
  • Horticultural era
  • Modern craft age
  • Agricultural era (correct)

What does the term 'duration' refer to in the context of social phenomena?

  • The period of change within a social phenomenon
  • The lifespan of a social phenomenon after its introduction (correct)
  • The time it takes for a social phenomenon to become widespread
  • The influence process of a social phenomenon

What social phenomenon has a duration of 1 month to 1 year?

  • Worship
  • Social movement
  • Trend (correct)
  • Lifestyle

Which social phenomenon exhibits more rapid growth followed by complete collapse?

<p>Trend (B)</p> Signup and view all the answers

What does the term 'diffusion of innovation' refer to in the context of social phenomena?

<p>The process of spreading new ideas and technologies within a culture (C)</p> Signup and view all the answers

In what pattern does fashion usually exhibit a diffusion process?

<p>S-shaped pattern (D)</p> Signup and view all the answers

What is the key difference between fashion and trends?

<p>Fashion originates from the upper hierarchy and then moves to the lower hierarchy, while trends appear suddenly and disappear suddenly (B)</p> Signup and view all the answers

What is a common characteristic of fads and crazes according to the text?

<p>They are both instances of culture patterns that have very short durations (B)</p> Signup and view all the answers

What is the significance of mass media channels in the fashion diffusion process?

<p>They play a crucial role in shaping knowledge about fashion (A)</p> Signup and view all the answers

At which stage of the fashion diffusion process does an individual form an attitude to like a fashion?

<p>Persuasion stage (A)</p> Signup and view all the answers

What are the characteristics that determine the acceptance rate of a fashion according to the text?

<p>Relative advantage, coherence, difficulty, trialability, and visibility (B)</p> Signup and view all the answers

What is a key reason for the emergence of fads during periods of group crisis?

<p>They divert attention from the problems at hand (D)</p> Signup and view all the answers

What is the main role of fashion according to the text?

<p>To provide individuals with a way to demonstrate their identity and differentiate themselves from others (A)</p> Signup and view all the answers

What types of individuals usually receive exposure to fashion earlier during the knowledge stage?

<p>Those with higher education levels, high social status, and more exposure to mass media (C)</p> Signup and view all the answers

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