Disaggregated Data and Choice Models
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Questions and Answers

What factors can be used to segment dissimilar consumer groups?

  • Education level and age
  • Hobbies and interests
  • Gender and ethnicity
  • Income and trip purpose (correct)
  • Which of the following components is NOT part of the aggregate demand function V = D(A, S)?

  • Service attributes
  • Social and economic characteristics
  • Investment costs (correct)
  • Volumes of consumers
  • What is a characteristic of disutility in the context of travel?

  • It is an irrelevant concept in transportation studies.
  • It enhances the overall utility of travel.
  • It highlights the limitations of travel in fulfilling needs. (correct)
  • It is the capacity of travel to meet personal desires.
  • Which model is part of the four-step urban transportation model system?

    <p>Trip generation</p> Signup and view all the answers

    What is meant by travel being a 'derived demand'?

    <p>Travel demand arises from the need for physically separated activities.</p> Signup and view all the answers

    What does the term 'network assignment' refer to in the context of urban transportation modeling?

    <p>Allotting trips to specific routes within a network</p> Signup and view all the answers

    Which statement does NOT represent an implication of travel behaviors?

    <p>Evaluating new technologies is unnecessary.</p> Signup and view all the answers

    In the context of aggregate models, what does the variable 'S' represent?

    <p>Service attributes of transportation choices</p> Signup and view all the answers

    What is a method to reduce travel costs mentioned in the content?

    <p>Congestion levies</p> Signup and view all the answers

    What is the 'activity-based approach' to modeling travel demand focused on?

    <p>People's activity engagement</p> Signup and view all the answers

    Which of the following is NOT mentioned as a reason why travel might be intrinsically desirable?

    <p>Transportation cost savings</p> Signup and view all the answers

    What type of policies are intended to reduce travel demand by changing costs?

    <p>Demand-oriented policies</p> Signup and view all the answers

    Which action is associated with supply-oriented policies?

    <p>Expanding physical infrastructure</p> Signup and view all the answers

    Why might individuals value travel despite economic assessments?

    <p>Travel can have intrinsic value</p> Signup and view all the answers

    What is one way to reduce travel by bringing activities closer together?

    <p>Increasing density of land use</p> Signup and view all the answers

    Which of the following is NOT an example of using ICT to conduct activities remotely?

    <p>On-site shopping</p> Signup and view all the answers

    What primarily defines home-based trips?

    <p>Trips that have one trip end at a household</p> Signup and view all the answers

    What are trip productions in the context of trip generation analysis?

    <p>The origins of home-based trips</p> Signup and view all the answers

    Which type of trip analysis focuses on the destinations of trips?

    <p>Trip attraction analysis</p> Signup and view all the answers

    What distinguishes non-home based trips from home-based trips?

    <p>They do not start or end at a household</p> Signup and view all the answers

    Which characteristic is typically tied to socio-economic factors affecting trip demand?

    <p>Income levels</p> Signup and view all the answers

    What is the primary function of trip generation analysis?

    <p>To relate trip intensity to land use measures</p> Signup and view all the answers

    Which of the following is NOT a characteristic that affects demand?

    <p>Geographic</p> Signup and view all the answers

    What best describes an institutional household?

    <p>Unrelated persons living in an institution with common meals</p> Signup and view all the answers

    What is the primary purpose of disaggregating data?

    <p>To identify vulnerable populations and hidden trends.</p> Signup and view all the answers

    Which of the following is NOT an example of how data can be disaggregated?

    <p>By average income level</p> Signup and view all the answers

    What characteristic distinguishes disaggregate models from aggregate models?

    <p>Disaggregate models focus on individual or household behaviors.</p> Signup and view all the answers

    Which of the following best describes discrete choice models?

    <p>Models that predict choices among a set of discrete alternatives.</p> Signup and view all the answers

    What is a necessary requirement for a choice set in a discrete choice model?

    <p>It must be collectively exhaustive.</p> Signup and view all the answers

    Which model is recognized as the most prominent in disaggregate travel demand models?

    <p>Binary Logit model</p> Signup and view all the answers

    How do discrete choice models primarily address the question of selection among alternatives?

    <p>By assigning a utility value to each available alternative.</p> Signup and view all the answers

    What is a feature commonly associated with aggregate data that is not present in disaggregated data?

    <p>Generalized insights about populations</p> Signup and view all the answers

    Which factor is NOT typically considered a demographic factor influencing travel demand?

    <p>Income</p> Signup and view all the answers

    What is the first step in the four-step urban transport model?

    <p>Trip generation</p> Signup and view all the answers

    Which of the following factors does NOT directly contribute to the aggregation of demand in urban transportation planning?

    <p>Population density</p> Signup and view all the answers

    Which of the following is likely to affect travel demand over time?

    <p>Significant changes in cultural aspects</p> Signup and view all the answers

    What is the primary goal of the urban transportation demand modeling process?

    <p>To predict future travel demand and infrastructure needs</p> Signup and view all the answers

    What characterizes the modal split step in the four-step urban transport model?

    <p>Determining preferred transport modes for trips</p> Signup and view all the answers

    Which of the following is a factor that affects travel demand due to economic reasons?

    <p>Vehicle ownership</p> Signup and view all the answers

    Which aspect is least likely to be a focus in urban transportation planning?

    <p>Personal interests of travelers</p> Signup and view all the answers

    Study Notes

    Disaggregated Data

    • Disaggregated data is derived from aggregated data.
    • It is broken down into smaller units to reveal specific issues or trends.
    • Helps to identify vulnerable populations or hidden trends.
    • Establishes the scope of a problem and makes vulnerable groups visible to policymakers.
    • Informs policy and service development by providing deeper insights.
    • Disaggregation can focus on gender, urban-rural location, income, socio-cultural or ethnic background, language, geographical location, political-administrative units, or age groups.

    Disaggregate Models

    • Explains the travel behavior of individuals or households directly.
    • Data is used at the disaggregated level, rather than averaging into large aggregates.

    Discrete Choice Models

    • Describes, explains, and predicts choices between two or more discrete or finite set of alternatives.
    • Used in situations with countable outcomes.
    • Asks the question “which one amongst the available options should be chosen?”

    Logit Model

    • Most prominent methodology used in disaggregate travel demand models.
    • Assumes each individual makes selections from among a set of alternatives.
    • Assumes individuals assign a utility value to each alternative in their choice set.

    Choice Set

    • Represents the set of alternatives available to an individual.
    • Must meet three requirements:
      • Collectively exhaustive: all possible alternatives are included
      • Mutually exclusive: alternatives are distinct from each other
      • Measurable: each alternative can be assigned a quantitative value.

    Aggregate Groups

    • Consumers are grouped based on similarity in preferences and characteristics.
    • Segmentation can be made using geographical zones based on:
      • Income
      • Automobile availability
      • Household size
      • Occupation of family head
      • Trip purpose

    Forms of Aggregate Demand Models

    • Take the form V = D(A, S):
      • V: vector of volumes or numbers of consumers making particular choices
      • A: Social, economic, and other characteristics of the activity system
      • S: Service attributes that characterize transportation choices

    Examples of Aggregate Demand Functions

    • Gravity models
    • Intercity mode choice models
    • Four-step urban transportation model system:
      • Trip generation (Travel frequency)
      • Trip distribution (Where trips go)
      • Modal split (share amongst nodes)
      • Network assignment (allotment to routes in the network)

    Policies to Control Movements in a System

    • Aim to affect behavior, whether supply-oriented or demand-oriented.

    Supply-Oriented Policies

    • Expand physical infrastructure
    • Effectively manage existing supply (TSM)
    • Increase supply or reduce costs for underserved populations using non-auto modes

    Demand-Oriented Policies

    • Generally intended to reduce demand by changing cost.
    • Increase cost through congestion levies, fuel taxes, parking levies, or other measures.
    • Bring activities closer together.
    • Use of ICT to remote conduct activities (telecommuting, e-conferencing, etc.)

    Factors Affecting Travel Demand

    • Demographic and social factors:
      • Population
      • Household composition
      • Age
      • Cultural aspects
      • Gender
    • Economic factors:
      • Employment
      • Income
      • Vehicle ownership
      • Land use patterns

    Urban Transportation Planning (UTP)

    • Understands the factors influencing urban travel demand.
    • Develops relationships between these factors and travel demand.
    • Uses these relationships to predict future travel demand and transport infrastructure needs.

    Four-Step Urban Transport Model

    • Predicts urban flows through four steps:
      • Trip generation: trips made by a market segment for each zone
      • Trip distribution: trips originating at each zone are distributed among destinations
      • Modal split: trips from a particular zone to a destination are split among modes
      • Network assignment: trips are assigned to paths within the modelled network

    Aggregation of Demand

    • Consumers are aggregated into zones based on:
      • Average income per household
      • Average automobile ownership per house
      • Household size
      • Occupation of breadwinner
      • Family composition
      • Geographic location
      • Trip purpose
    • Output is generally the number of trips produced and attracted by a given spatial unit.

    Trip Generation

    • Relates the intensity of trip making to and from each traffic zone to land use.
    • Two types of analysis:
      • Trip production: origin of trips
      • Trip attraction: destination of trips

    Home and Non-Home Based Trips

    • Home-based trips have one end at a household.
    • Non-home based trips do not have either end at a household.

    Productions and Attractions

    • Productions: origins of non-home based trips or home ends of home based trips
    • Attractions: destinations of non-home based trips or non-home ends of home based trips

    Household

    • A group of persons who normally live together and take their meals from a common kitchen.

    Institutional Household

    • A group of unrelated persons who live in an institution and take their meals from a common kitchen.
      • Examples: hostels, rescue homes, orphanages, jails, hotels etc.

    Characteristics Affecting Demand

    Characteristic Examples
    Socio-economic Income, education, occupation, living conditions, etc.
    Demographic Population, gender, income level, marital status, ethnic origin, education level, etc.
    Land use Residential, commercial, government, institutional, recreation, green space, mixed, etc.

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    Description

    This quiz explores the concepts of disaggregated data and discrete choice models. It highlights how breaking down data provides insights for policymakers and how discrete choice models predict decision-making. Test your understanding of these critical data analysis techniques.

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