Digital Marketing Mastery Quiz
5 Questions
2 Views

Choose a study mode

Play Quiz
Study Flashcards
Spaced Repetition
Chat to lesson

Podcast

Play an AI-generated podcast conversation about this lesson

Questions and Answers

Who recommends Digital Marketing Excellence as a 'must-have' for every teacher and marketer’s library?

  • Gene De Libero from New York University School of Continuing and Professional Studies, USA (correct)
  • Tracey Poulson, Director of Learning, Institute of Direct and Digital Marketing, UK
  • Unspecified marketing executives and managers
  • Marialena Zinopoulou, CEO, The Digital Marketing Association
  • Who is the Director of Learning at the Institute of Direct and Digital Marketing, UK?

  • Tracey Poulson (correct)
  • Unspecified individual
  • Marialena Zinopoulou
  • Gene De Libero
  • Who does the book 'Digital Marketing Excellence' target?

  • Only students
  • Only new digital marketers
  • Marketing executives, managers, and students (correct)
  • Only marketing executives and managers
  • What is described as the fuel that drives digital marketing success in the book 'Digital Marketing Excellence'?

    <p>Insight</p> Signup and view all the answers

    Who has supported the digital marketing revolution from the start according to the text?

    <p>Chaffey and Smith</p> Signup and view all the answers

    More Like This

    Digital Marketing Mastery
    5 questions

    Digital Marketing Mastery

    RefinedAlexandrite avatar
    RefinedAlexandrite
    Digital Marketing Mastery
    5 questions

    Digital Marketing Mastery

    TopQualityPrudence avatar
    TopQualityPrudence
    Digital Marketing Mastery Quiz
    5 questions
    Use Quizgecko on...
    Browser
    Browser