Podcast
Questions and Answers
Which of the following best describes the primary benefit of the 'Empathy' stage in the design thinking process?
Which of the following best describes the primary benefit of the 'Empathy' stage in the design thinking process?
- Building confidence that the problem being addressed is relevant and significant. (correct)
- Ensuring the final solution is viable and feasible.
- Generating a large number of diverse design solutions.
- Quickly developing a low-resolution prototype.
How does adopting a 'low-resolution prototyping mindset' primarily contribute to the 'Prototyping & Test' phase of design thinking?
How does adopting a 'low-resolution prototyping mindset' primarily contribute to the 'Prototyping & Test' phase of design thinking?
- It guarantees that the prototype is visually appealing to stakeholders.
- It accelerates learning through rapid iteration and feedback. (correct)
- It ensures the prototype closely resembles the final product.
- It minimizes the time spent in the prototyping phase.
In the context of design thinking, what is the main purpose of the 'Ideation' phase?
In the context of design thinking, what is the main purpose of the 'Ideation' phase?
- To gather diverse design solutions for selection and development. (correct)
- To test the feasibility and viability of a single design solution.
- To develop a detailed project plan.
- To finalize the budget for the project.
Which of the following is a key rule to follow during a brainstorming session?
Which of the following is a key rule to follow during a brainstorming session?
What does the 'One Word Improvisation' exercise primarily aim to improve in a design thinking context?
What does the 'One Word Improvisation' exercise primarily aim to improve in a design thinking context?
How does brainstorming contribute to the 'Ideation' phase of design thinking?
How does brainstorming contribute to the 'Ideation' phase of design thinking?
In the context of the 'Design Thinking Process', what does Empathy primarily enable?
In the context of the 'Design Thinking Process', what does Empathy primarily enable?
Which of the following is the most accurate description of a 'prototype' in the design thinking process?
Which of the following is the most accurate description of a 'prototype' in the design thinking process?
In design thinking, why is it important to build on the ideas of others during brainstorming?
In design thinking, why is it important to build on the ideas of others during brainstorming?
What is the MOST important reason for testing a prototype with users or customers?
What is the MOST important reason for testing a prototype with users or customers?
Which of the following brainstorming rules would MOST effectively promote innovative thinking?
Which of the following brainstorming rules would MOST effectively promote innovative thinking?
According to the “Design Thinking Process”, which phase gives you diverse design solution possibilities to select, develop, and test?
According to the “Design Thinking Process”, which phase gives you diverse design solution possibilities to select, develop, and test?
What is a primary advantage of adopting a low-resolution prototyping mindset?
What is a primary advantage of adopting a low-resolution prototyping mindset?
A company is redesigning its customer service process. Which of the following best describes how the 'Empathy' phase of design thinking should be applied?
A company is redesigning its customer service process. Which of the following best describes how the 'Empathy' phase of design thinking should be applied?
What is the MOST accurate interpretation of the statement 'Build to think' in the context of prototyping?
What is the MOST accurate interpretation of the statement 'Build to think' in the context of prototyping?
Flashcards
Empathy in Design Thinking
Empathy in Design Thinking
Understanding and sharing the feelings of another, ensuring the problem is meaningful and considering perspectives beyond your own.
Ideation in Design Thinking
Ideation in Design Thinking
The process of generating a broad range of diverse design solutions, which can then be selected, developed, and tested.
Prototype
Prototype
A preliminary model or sample of a product or solution that is built to test a concept or process.
Brainstorming
Brainstorming
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Why prototype and test?
Why prototype and test?
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Prototyping and Testing
Prototyping and Testing
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Prototype
Prototype
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Study Notes
- Design Thinking involves idea generation (Ideate), prototyping, and testing.
Design Thinking Process
- Empathy builds confidence that you are addressing a relevant issue.
- Empathy compels one to consider perspectives other than their own
- Ideation produces various potential design solutions.
- Solutions are selected, developed and tested with those design solutions
- Prototyping & Testing provides assurance that a solution is desirable, feasible, and viable.
- Adopting a low-resolution prototyping mindset accelerates learning.
Insights and the Thinking Process
- Insights and Empathy exist within the problem domain and represent concrete thinking.
- Problem Domain is related to insights and empathy
- Solution domain is related to concepts and solutions
- Concepts and Solutions exist within the solution domain and represent abstract thinking.
One Word Improvisation exercise instructions
- Stand with a partner
- Start by one person saying one word
- The other person says a word after
- Alternate back and forth and try to create a story
Brainstorming
- Brainstorming involves a group discussion aimed at generating ideas or solving problems.
Brainstorming Rules
- Have one conversation at a time
- Go for Quantity
- Encourage wild and silly ideas
- Headline
- Build on the ideas of others
- Be visual
- Stay on topic
- Defer judgment
Prototyping
- A prototype serves as an early model to evaluate a concept, process, or to serve as something to replicate or learn from.
Why Prototype and Test?
- Prototypes help build your idea and learn.
- Advance Your Ideas Quickly
- Change the Conversation
- Gather reactions and feedback from users/customers
Prototype examples
- Marriott employees created prototypes of hotel rooms for a new "longer stay" design at Marriott.
- Creating a storage system on the dash of a car.
- A prototype of surgical instrument for sinus surgery.
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