Definition and Overview of Marketing

Marketing

Product, price, place, and promotion

A business exists to satisfy human needs

<p>Understanding of customer wants</p> Signup and view all the answers

<p>Even before production starts</p> Signup and view all the answers

<p>Consumer and producer</p> Signup and view all the answers

<p>To produce the right type of goods needed by consumers and satisfy both customers and the organization.</p> Signup and view all the answers

<p>From being a function concerned with getting goods into the hands of customers to a function directed towards economic development and raising the standard of living.</p> Signup and view all the answers

<p>An ongoing process involving interacting activities to reach customers and satisfy their needs based on valuable information.</p> Signup and view all the answers

<p>To generate a considerable amount of profit.</p> Signup and view all the answers

<p>To understand customer wants and produce goods that meet consumer needs.</p> Signup and view all the answers

<p>To reach customers quickly and cost-effectively.</p> Signup and view all the answers