Database Systems and Big Data
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Questions and Answers

What is a database?

  • A disorganized set of information
  • A loosely managed collection of data
  • A well-designed, organized, and carefully managed collection of data (correct)
  • A random assortment of data
  • How can big data be used in marketing?

  • To ignore consumer behavior data
  • To create highly effective marketing programs based on consumer behavior data (correct)
  • To randomly target potential customers
  • To track competitors' marketing strategies
  • What can big data be used for in biology?

  • To study ancient civilizations
  • To study climate change
  • To study astronomy
  • To study the regulation of genes and the evolution of genomes (correct)
  • How can big data be utilized in human resources management?

    <p>To analyze the impact of raises and changes in employee-benefit packages on employee retention and long-term costs</p> Signup and view all the answers

    How does a database contribute to organizational success?

    <p>By providing managers and decision makers with timely, accurate, and relevant information built on data</p> Signup and view all the answers

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