Data Mining Overview
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Questions and Answers

What is the main function of a Web search engine?

  • Playing online games
  • Creating web pages
  • Searching for information on the Web (correct)
  • Sending emails

What are the possible types of hits a user may receive when using a Web search engine?

  • Only web pages
  • Only images
  • Audio files only
  • Web pages, images, and other types of files (correct)

In the context of data mining, what is the purpose of basket data analysis?

  • Biological sequence analysis
  • Targeted marketing (correct)
  • Analyzing weather data
  • Playing video games

Which field does biological network analysis fall under according to the text?

<p>Biological and medical data analysis (A)</p> Signup and view all the answers

What does the text mention as a reason for utilizing data mining in software engineering?

<p>Enhancing system performance (D)</p> Signup and view all the answers

What does the text refer to when discussing 'invisible data mining'?

<p>Data mining conducted in secret (D)</p> Signup and view all the answers

What is data mining also known as?

<p>Knowledge extraction (C)</p> Signup and view all the answers

Which step in the knowledge discovery process involves removing noise and inconsistent data?

<p>Data cleaning (D)</p> Signup and view all the answers

What does the data ink ratio measure in data visualization?

<p>The proportion of data ink to the total amount of ink used (D)</p> Signup and view all the answers

In the information industry, what is the common trend related to data cleaning and data integration?

<p>Performing them as a preprocessing step (C)</p> Signup and view all the answers

What is one of the uses of data visualization?

<p>Highlighting data errors (C)</p> Signup and view all the answers

Which step involves consolidating data into appropriate forms through summary or aggregation operations?

<p>Data transformation (C)</p> Signup and view all the answers

Which type of chart is recommended in Excel for visualizing trends over time?

<p>Line Charts (B)</p> Signup and view all the answers

What is the essential process in the knowledge discovery process where intelligent methods are used to extract data patterns?

<p>Data mining (C)</p> Signup and view all the answers

What is a recommended design principle for tables in data visualization?

<p>Crosstabulation (D)</p> Signup and view all the answers

Which step in the knowledge discovery process identifies truly interesting patterns based on interestingness measures?

<p>Pattern evaluation (A)</p> Signup and view all the answers

What is the purpose of visualizing data using Parallel Coordinates?

<p>To transform data into a 2D spatial representation (B)</p> Signup and view all the answers

Which type of chart is not recommended in the text for effective data visualization?

<p>Pie Charts (C)</p> Signup and view all the answers

What is an aspect of advanced data visualization discussed in the text?

<p>Exploring Geographic Information Systems Charts (D)</p> Signup and view all the answers

How are the axes in Parallel Coordinates scaled?

<p>To the range of the corresponding attribute (A)</p> Signup and view all the answers

What is the primary feature of Icon-Based Visualization Techniques?

<p>Visualizing data values as features of icons (D)</p> Signup and view all the answers

What does the technique of Chernoff Faces primarily aim to display?

<p>Variables on a two-dimensional surface (D)</p> Signup and view all the answers

How do Parallel Coordinates represent each data item?

<p>By intersecting them on equidistant axes (D)</p> Signup and view all the answers

Which technique uses shape, color icons, and tile bars for visualization?

<p>Icon-Based Visualization Techniques (C)</p> Signup and view all the answers

What is the primary purpose of a Data Warehouse?

<p>To provide corporate-wide data integration (B)</p> Signup and view all the answers

What distinguishes a Data Mart from a Data Warehouse?

<p>Data Marts are a subset of corporate-wide data for specific user groups (B)</p> Signup and view all the answers

How do dependent data marts differ from independent data marts?

<p>Dependent data marts are sourced directly from enterprise data warehouses (D)</p> Signup and view all the answers

What is the typical range of size for a Data Warehouse?

<p>Hundreds of gigabytes to terabytes or beyond (A)</p> Signup and view all the answers

Why are Data Marts categorized as independent or dependent?

<p>Based on the source of the data (A)</p> Signup and view all the answers

Study Notes

Data Visualization

  • Data visualization can be as simple as creating a summary table or generating charts to help interpret, analyze, and learn from the data.
  • Uses of data visualization include identifying data errors and reducing the size of the dataset by highlighting important relationships and trends.

Landscapes

  • Landscapes visualize news articles as a landscape, transforming data into a 2D spatial representation that preserves the characteristics of the data.

Parallel Coordinates

  • Parallel coordinates visualize data by using n equidistant axes that correspond to the attributes, with each data item represented as a polygonal line intersecting each axis.

Icon-Based Visualization Techniques

  • Icon-based visualization techniques include:
    • Chernoff Faces: display variables on a 2D surface using facial features.
    • Stick Figures: use human body features to represent data.
    • Shape coding: use shape to represent certain information.
    • Color icons: use color icons to encode more information.
    • Tile bars: use small icons to represent features in document retrieval.

Data Mining

  • Data mining, also known as knowledge discovery from data, is a knowledge discovery process that involves data cleaning, integration, selection, transformation, pattern discovery, pattern evaluation, and knowledge presentation.
  • Applications of data mining include:
    • Web page analysis
    • Collaborative analysis and recommender systems
    • Basket data analysis and targeted marketing
    • Biological and medical data analysis

Data Warehouse

  • A data warehouse is a repository that provides corporate-wide data integration, typically containing detailed and summarized data.
  • Data warehouse models include:
    • Enterprise data warehouse
    • Data mart: a subset of corporate-wide data that is of value to a specific group of users, sourced from operational systems or external information providers.

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Description

Learn about data mining, which is the process of extracting knowledge and insights from data. This quiz covers topics like data cleaning, integration, selection, transformation, pattern discovery, evaluation, and knowledge presentation.

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