Data-Gathering and Analysis Techniques Chapter 3 Quiz
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Questions and Answers

What is the purpose of a matrix layout in questionnaire design?

  • To save space by enabling the same kind of response to be given to several questions (correct)
  • To confuse respondents with complex question formats
  • To ensure that respondents cannot provide consistent answers
  • To complicate the questionnaire design

What is the function of the order of questions in a questionnaire?

  • To gather facts or opinions (correct)
  • To confuse respondents
  • To complicate the research process
  • To save space

What do matrix questions in a questionnaire layout enable?

  • No response to be given to several questions
  • Complex and confusing question formats
  • The same kind of response to be given to several questions (correct)
  • Different responses to be given to each question

What is the purpose of a six point rating scale in a questionnaire?

<p>To indicate respondents' response to a statement (D)</p> Signup and view all the answers

What do commonly used categories in rating scales help with?

<p>Measuring respondents' attitudes or opinions (B)</p> Signup and view all the answers

What does the sequencing of questionnaire questions depend on?

<p>The sensitivity of the research and overall balance of the questionnaire (B)</p> Signup and view all the answers

What is the purpose of putting general, non-threatening questions first in a questionnaire?

<p>To create a positive and comfortable environment for the respondent (B)</p> Signup and view all the answers

Why should important items be placed in the first half of a questionnaire?

<p>To capture the attention of respondents early on (C)</p> Signup and view all the answers

In what sequence should questionnaire move, according to the text?

<p>From factual to abstract questions over the course of the questionnaire (C)</p> Signup and view all the answers

How can questionnaires be administered, according to the text?

<p>Self-administration, post face-to-face interview, telephone, drop-off, Internet (B)</p> Signup and view all the answers

What should be borne in mind when considering testing for gathering research data?

<p>Whether tests are available commercially for researchers to use or not (D)</p> Signup and view all the answers

What should the pre-test and post-test adhere to?

<p>The pre-test must be different for control and experimental groups, and the post-test must be the same for both groups (A)</p> Signup and view all the answers

What must a researcher be clear about when considering data analysis?

<p>The kind of analysis they want to undertake (D)</p> Signup and view all the answers

What should be done when devising a pre-test and post-test?

<p>The two tests must test the same content (A)</p> Signup and view all the answers

Matrix questions concern the types of questions, not their layout.

<p>False (B)</p> Signup and view all the answers

A six point rating scale might ask respondents to indicate their response to the statement.

<p>True (A)</p> Signup and view all the answers

The sequencing of questionnaire questions depends on the sensitivity of the research, among other factors.

<p>True (A)</p> Signup and view all the answers

Commonly used categories in rating scales help save space in a questionnaire.

<p>True (A)</p> Signup and view all the answers

The matrix layout in questionnaire design enables different responses to be given for each question.

<p>False (B)</p> Signup and view all the answers

The order of questions in a questionnaire should not consider the sensitivity of the research.

<p>False (B)</p> Signup and view all the answers

The ordering of the questionnaire is not important.

<p>False (B)</p> Signup and view all the answers

Sensitive or potentially embarrassing questions should be placed in the first half of the questionnaire.

<p>False (B)</p> Signup and view all the answers

Demographic and personal questions should be put at the beginning of the questionnaire.

<p>False (B)</p> Signup and view all the answers

Questionnaires can only be administered through face-to-face interviews.

<p>False (B)</p> Signup and view all the answers

Tests for gathering research data may involve assessing achievement, aptitude, and attitude.

<p>True (A)</p> Signup and view all the answers

The pre-test and post-test must test different content for the same groups.

<p>False (B)</p> Signup and view all the answers

The post-test must be the same for both control and experimental groups.

<p>True (A)</p> Signup and view all the answers

A six-point rating scale in a questionnaire serves no purpose.

<p>False (B)</p> Signup and view all the answers

Researchers must be clear about the purpose of data analysis before undertaking any analysis.

<p>True (A)</p> Signup and view all the answers

Tests for gathering research data can be norm-referenced or criterion-referenced.

<p>True (A)</p> Signup and view all the answers

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