Customer Satisfaction: The Key to Business Success
12 Questions
0 Views

Choose a study mode

Play Quiz
Study Flashcards
Spaced Repetition
Chat to Lesson

Podcast

Play an AI-generated podcast conversation about this lesson

Questions and Answers

What is the primary objective of adopting the PDCA cycle in an organization?

  • To develop a plan to achieve the desired outcome
  • To minimize the risk of widespread negative consequences
  • To evaluate the results of the implemented changes
  • To increase customer satisfaction (correct)

What is the primary focus of the 'Plan' phase in the PDCA cycle?

  • Evaluating the results of the implemented changes
  • Identifying and defining the problem or opportunity for improvement (correct)
  • Taking corrective actions based on the findings
  • Executing the plan on a small scale

What is the purpose of the 'Check' phase in the PDCA cycle?

  • To execute the plan developed in the first step
  • To collect and analyze data to assess the effectiveness of the changes (correct)
  • To take corrective actions based on the findings
  • To identify and define the problem or opportunity for improvement

Who popularized the PDCA cycle?

<p>W. Edwards Deming (A)</p> Signup and view all the answers

What is the purpose of the 'Do' phase in the PDCA cycle?

<p>To execute the plan developed in the first step on a small scale (A)</p> Signup and view all the answers

What is the ultimate goal of the PDCA cycle in an organization?

<p>To achieve organizational excellence (A)</p> Signup and view all the answers

What is the primary factor that guides businesses towards achieving sustainable growth and long-term success?

<p>Customer satisfaction (B)</p> Signup and view all the answers

What is the primary focus of organizations that prioritize customer satisfaction?

<p>Understanding and anticipating evolving desires of the consumer (C)</p> Signup and view all the answers

What is the outcome of satisfied customers beyond immediate revenue impact?

<p>Formation of intangible assets of trust and reputation (D)</p> Signup and view all the answers

What is the core aspect of customer satisfaction?

<p>Reflection of the overall experience a customer has with a product, service, or brand (B)</p> Signup and view all the answers

What is the impact of satisfied customers on business?

<p>Driving positive word-of-mouth, repeat business, and loyalty (D)</p> Signup and view all the answers

What is the significance of customer satisfaction in a competitive business landscape?

<p>It is a key differentiator for businesses (B)</p> Signup and view all the answers

More Like This

Marketing Principles Quiz
10 questions
Understanding Customer Satisfaction
10 questions
Marketing Basics Quiz
10 questions
Introduction to Marketing
5 questions

Introduction to Marketing

SteadiestVibrance avatar
SteadiestVibrance
Use Quizgecko on...
Browser
Browser