Cruise Tourism

Cruise Terminology and Industry Focus

• A vacation onboard a ship is commonly referred to as a cruise.
• Ship companies in the cruise industry primarily focus on customer experience and revenue generation through various services.

Historical Context of Transatlantic Service

• The world's first transatlantic passenger service aimed to connect continents, significantly impacting travel.
• Inaugurated on June 28, 1939, the service was established by the United States Lines, not Pan American.

Key Elements of Cruising

• Important elements of cruising include:
  • Accommodation: Comfortable living quarters for passengers.
  • Food and Beverage: A variety of dining options onboard.
  • Entertainment: Activities and shows to engage guests.
  • Shopping: Duty-free shops and boutiques on the ship.
  • Health and Wellness: Spa and fitness facilities.
  • Tours & Excursions: Organized activities at various ports.

Understanding Cruise Tourism

• Cruise tourism refers to the sector of travel focused on vacations at sea, often involving port stops and excursions.

True or False Statements

• False: Cruise tourism is one of the fastest growing segments of the tourism industry.
• False: The world's first transatlantic passenger service was not inaugurated by Pan American.
• False: Ocean liners during the 1900s were primarily focused on transportation rather than pleasure voyages.
• True: Important elements of cruising include accommodation, food, entertainment, shopping, health and wellness, and tours.
• False: Cruise ships typically call at multiple ports before returning to their original destination.