CRM Quiz

The purpose of CRM is to optimize profitability, revenue, and customer satisfaction by focusing on highly defined and precise customer groups.

The key strategy in CRM is to organize the company around customer segments.

One benefit of implementing CRM is the ability to tightly focus on target markets.

<p>CRM aims to eliminate customer defection and increase revenue.</p> Signup and view all the answers

<p>The Customer Relationship Management System is a flow model that helps identify customer relationships, leverage customer information, and understand interactions with the current customer base.</p> Signup and view all the answers