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Questions and Answers
What is the main purpose of Customer Relationship Management (CRM)?
What is the main purpose of Customer Relationship Management (CRM)?
- To reduce customer complaints
- To streamline internal processes
- To increase sales revenue
- To improve customer satisfaction (correct)
Which of the following is a common feature of Customer Relationship Management (CRM) software?
Which of the following is a common feature of Customer Relationship Management (CRM) software?
- Employee payroll
- Email marketing (correct)
- Inventory management
- Project management
Which of the following best defines Customer Relationship Management (CRM)?
Which of the following best defines Customer Relationship Management (CRM)?
- A system for managing customer complaints
- A software for tracking sales leads
- A process for managing customer interactions (correct)
- A strategy for acquiring new customers
Which of the following is NOT a common feature of Customer Relationship Management (CRM) software?
Which of the following is NOT a common feature of Customer Relationship Management (CRM) software?
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What does CRM stand for?
What does CRM stand for?
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Which of the following is a primary goal of implementing CRM?
Which of the following is a primary goal of implementing CRM?
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