[05/Rokel/22]

Month of the first purchase

Month of the first purchase

To help viewers easily identify patterns and trends

To highlight key findings

By allowing users to explore the data in more detail

False

False

False

False

True

X Axis = Represents the cohort that the customer belongs to Y Axis = Calculates the number of quarters since the first purchase Title = Describes the content of the chart Color scheme = Ensures consistency and visual appeal

Clear and concise title = Describing the chart effectively Consistent color scheme = Maintaining clarity and visual appeal Annotations or labels = Highlighting key findings Interactivity = Allowing users to explore data in detail

Heatmap and cohort charts are valuable tools for understanding data = True Annotations or labels are unnecessary for those familiar with the data = False Interactivity enhances exploring data in detail = True Cohort charts are not effective for identifying patterns and trends = False

X Axis = Represents the month of the first purchase cohort Y Axis = Calculates quarters since the first purchase Title = Provides a clear description of the chart Color scheme = Ensures consistency throughout the chart

Consistent color scheme = Enhances visual appeal Interactivity = Allows detailed exploration of data Annotations or labels = Highlights important findings Clear and concise title = Effectively communicates chart content