Contextual Inquiry in Design

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Questions and Answers

What should be avoided during the design process according to the provided guidelines?

  • Focusing on concrete data
  • Direct conversations about recent work
  • User's workspace examination
  • Abstract data (correct)

Which phrase would best guide a conversation towards actionable feedback?

  • I think that in most cases...
  • Generally speaking, I prefer...
  • Let me show you how I do it... (correct)
  • Usually, we undertake our work by...

What is emphasized as a critical aspect to pay attention to in user research?

  • User's work intentions (correct)
  • User's preferences outside their work
  • User's previous mistakes
  • General business trends

What does the term 'partnership' refer to in this context?

<p>A relationship characterized by close cooperation (D)</p> Signup and view all the answers

What is a suggested focus area to guide conversations during the design process?

<p>Current ongoing work (C)</p> Signup and view all the answers

What is the primary focus of contextual inquiry?

<p>Observing work as it happens in a natural environment (D)</p> Signup and view all the answers

Which of the following methods focuses on ongoing experience rather than remembered experience?

<p>Contextual Inquiry (A)</p> Signup and view all the answers

What type of data should be prioritized in contextual inquiry?

<p>Ongoing, real-time data (A)</p> Signup and view all the answers

What should be avoided during contextual inquiry?

<p>Collecting summary information from users (D)</p> Signup and view all the answers

Which statement embodies a better practice in contextual inquiry?

<p>Directly observing the work as it is performed (A)</p> Signup and view all the answers

What approach should an interviewer take if direct observation isn't possible?

<p>Ask users to remember their last interactions (D)</p> Signup and view all the answers

What is a common drawback of relying on interviews for data collection?

<p>Interviews are subjective and can be limited by memory (B)</p> Signup and view all the answers

How should the interviewer guide the conversation during a contextual inquiry?

<p>By asking users to demonstrate their workflow (A)</p> Signup and view all the answers

What type of relationship should be built with the user during inquiry?

<p>Partnership with shared control (C)</p> Signup and view all the answers

Why is informed consent important in empirical work?

<p>It is needed for legal protection and ethical practices. (A)</p> Signup and view all the answers

Which of the following practices should be avoided when engaging with users?

<p>Being overly inquisitive or nosy (B)</p> Signup and view all the answers

What should be included in an informed consent agreement?

<p>Assurances of data confidentiality (D)</p> Signup and view all the answers

What type of questions should be used to encourage user dialogue?

<p>Open-ended questions (B)</p> Signup and view all the answers

How can researchers ensure that the data collection process is effective?

<p>By rephrasing questions and encouraging examples. (C)</p> Signup and view all the answers

Which is NOT a recommended strategy for establishing a partnership with users?

<p>Asking users to complete surveys without explanation (A)</p> Signup and view all the answers

What does effective explanation during data collection involve?

<p>Clear and explicit communication (C)</p> Signup and view all the answers

What is the primary purpose of soliciting opinions about tools during the introduction phase?

<p>To foster a collaborative partnership. (C)</p> Signup and view all the answers

During the transition to observation, what should the participant be instructed to do?

<p>Describe their actions out loud as they work. (A)</p> Signup and view all the answers

What should an observer do while the participant is working?

<p>Take notes and follow their focus. (D)</p> Signup and view all the answers

What is a cautionary note regarding co-designing with the user during observations?

<p>It may consume the limited time available for observation. (D)</p> Signup and view all the answers

What should an interviewer do if the participant indicates it is not a good time for interruption?

<p>Respect their request and wait for a better moment. (A)</p> Signup and view all the answers

What does focus help to keep in a conversation?

<p>The conversation on useful topics (C)</p> Signup and view all the answers

Which of the following is NOT a characteristic of focus?

<p>Sets a tone of intimidation (D)</p> Signup and view all the answers

In what way should the focus evolve during conversations?

<p>It should expand, probing surprises and contradictions (B)</p> Signup and view all the answers

What is a common pitfall to avoid when engaging with focus?

<p>Valuating focus assumptions (B)</p> Signup and view all the answers

Which of the following best describes the first step in setting a focus?

<p>Brainstorm questions, assumptions, and design ideas (C)</p> Signup and view all the answers

What type of interview is appropriate when a product or process already exists?

<p>Work-based interview (D)</p> Signup and view all the answers

What should be done during the observation stage of a work-based interview?

<p>Observe and explain the task being performed (D)</p> Signup and view all the answers

What is one of the final steps in conducting a contextual inquiry?

<p>Leading a wrap-up of the session (C)</p> Signup and view all the answers

Which of the following challenges might occur during contextual inquiry?

<p>Time constraints (B)</p> Signup and view all the answers

What is meant by 'functional fixedness' in the context of asking about new features?

<p>Users are limited to existing conceptual frameworks (B)</p> Signup and view all the answers

During user research, which aspect should be particularly noted to understand workflow better?

<p>Sequence of work (C)</p> Signup and view all the answers

Which of the following best describes the purpose of summarizing understandings in the wrap-up phase?

<p>To reinforce insights and encourage future exploration (B)</p> Signup and view all the answers

What should be observed to capture the culture of the work environment?

<p>The interactions between users (D)</p> Signup and view all the answers

Flashcards

Context

The interconnected conditions surrounding an event or situation.

Contextual Inquiry

Observing and interviewing users in the real setting of their work.

Interviews, Surveys, Focus Groups

Gathering information using pre-defined questions on user opinions and actions.

Direct observation

Watching users perform tasks as they work.

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Retrospective accounts

Asking users to recall past experiences using a system.

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Concrete data

Information about the real-world action in the observed work process.

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Summary data

Information about overall perceptions or abstractions of the product, user or process in a simplified manner.

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Objective data

Data that is factual and observable.

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Subjective data

Data based on personal opinions or interpretations.

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Reliability of human memory

The accuracy and consistency of people's memories.

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Avoid summary information

Focus on direct observations during a situation, not on someone’s conclusions.

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Equitable User Relationship

A partnership-like interaction where control is shared, and the user leads the conversation, not a traditional interviewer-interviewee or master-apprentice model.

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Avoid abstract data

Focus on concrete, specific examples from recent work, rather than general statements or abstractions.

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Informed Consent

Crucial for research, explaining the study's purpose and obtaining the user's agreement to participate, respecting their rights.

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User's workspace

The physical and virtual environment where the user performs their work.

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Partnership in Research

A collaborative approach to research that acknowledges the user's experience and actively involved them throughout the process.

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User's intentions

What the user wants to achieve during their work, their specific goals and objectives.

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User's words

The user's explicit statements and descriptions regarding their tasks and workflow.

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Open-ended Questions

Broad questions like "What are you doing?" to initiate open discussions and encourage detailed user responses, guiding the conversation.

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Data Confidentiality

Protecting the privacy of participants' data by keeping data confidential and preventing misuse of information beyond the consented scope.

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Tools used

The specific tools, software, and technology employed by the user.

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Collaborative work

How users work together to accomplish their shared objectives.

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Explanation (Data Collection)

Providing clear and understandable explanations of the research methods during data gathering and analysis.

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Explanation (After Data Collection)

Aligning the purpose with the collected data during data processing and reporting, explaining the findings in an easily understandable way.

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Business goals

The overall objectives and targets of the business the user works for.

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Listening in Research

Paying meticulous attention to not only verbal but also non-verbal cues from the user during data collection.

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Organizational structure

The formal reporting relationships and hierarchical setup of the organization.

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Cultural structure

The unwritten rules and norms that guide interactions and decision-making within the organization.

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Partnership (Definition)

A close cooperative relationship focused on understanding the user's work, within a specified area of focus.

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Avoid Abstract Data

Avoid general statements or broad descriptions; focus on concrete details from recent work.

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Introduction Stage

Initial stage of the observation process, focusing on introducing oneself, team members (if any), obtaining consent for recording (if necessary), clarifying the observation focus, and gathering a preliminary overview of user's work.

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Focus (in research)

A perspective, or point of view, used for directing conversations and observations in research.

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Transition to Observing

Shifting from discussion to actively observing the user performing work tasks, encouraging 'thinking aloud' during the process.

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Focus Characteristics

Focus helps keep conversations on a topic relevant to the research, guides the participants and questions, provides rich information.

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Observation & Explanation

Actively watching user execute tasks with encouragement to verbalize the process; simultaneously taking notes, interpreting user actions, and confirming understanding.

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Role of Focus

Focus directs who participates, guides questions, creates understanding, and produces valuable data.

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Focus Do's

Allow focus to direct conversation. Let it expand by exploring surprises, unknowns, and challenging assumptions. Avoid validating assumptions; be wary of nodding. Avoid 'expert blind spot'.

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Thinking Aloud

Technique where the user verbally describes their thought process while performing tasks, aiding the observer in understanding their decision-making and workflow.

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Focus in different stages

Focus may change as things evolve.

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Focus on User Work

Prioritize actively observing the user's workflow, minimizing interruptions unless absolutely necessary, ensuring the process is authentic.

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Setting Focus

Involves a team of stakeholders brainstorming, recording ideas, pruning them, organising them in groups (affinity diagrams), developing a generalised focus statement, and team review.

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Work-Based Interview

Useful when a product/process already exists, users can perform tasks while being observed, and work can be interrupted during observation.

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Steps in work-based interview

Introduction, transition, observation & explanation, wrap-up.

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Wrap-up importance

Summarizing insights, addressing user questions, offering system tips, thanking the user, and keeping the door open for future discussions. Crucial for capturing overlooked elements during contextual design.

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Functional Fixedness

Users' tendency to view a problem within their existing understanding of how things work.

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New Features Challenges

People resist radical redesigns; they usually prefer adding features or fixing problems rather than imagining and accepting substantial changes.

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Contextual Inquiry Focus

Observing the work flow, sequence of actions, and cultural context to understand how people actually use a system.

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Work Flow

The sequence of steps involved in performing a task.

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Work Sequence

The order in which tasks are performed in a workflow.

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Work Culture

The norms, beliefs, and values that influence how work gets done.

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Contextual Inquiry Challenges

Potential issues like time constraints, access hurdles, distractions, the observer's influence, user self-consciousness, complex workflows, and balancing observations.

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Study Notes

Contextual Inquiry

  • Contextual design is a method used to understand how people work to improve system design.
  • It involves gathering data from users while they are working.
  • Work models are created based on collected data.
  • Work redesign uses models and data to enhance future work processes.

Why Use Contextual Inquiry?

  • Understanding how to improve work while fitting into individuals' lives and current culture is necessary.

Key Insights from Contextual Inquiry

  • Reveals hidden work practices.
  • Understands cultural and organizational influences.
  • Identifies inefficiencies or breakdowns in existing processes.

Historical Influences on Contextual Inquiry

  • Participatory design tradition from Europe.
  • Interviews from Social Science.
  • A hybrid process of discovery.
  • Think-aloud protocols from cognitive psychology.
  • Ethnography, Brainstorming, Affinity diagramming from Anthropology, Business, and Design.

Principles of Contextual Inquiry

  • Four Principles:
    • Observing users in their natural work environment.
    • Collaborative work with users as co-investigators.
    • Meaningful interpretation of observations.
    • Maintaining a clear focus but allowing flexibility in conversation.

Context

  • Definition: Interrelated conditions where something occurs or exists.
  • Understanding work in its natural environment.
  • Observing real-world users, agents, or stakeholders.
  • Observing while people are working.
  • Interviews while people are working.

Key Differences Between Methods

  • Interviews/Surveys/Focus Groups: Remembered experience, summary data, subjective, limited reliability of human memory, focus on what people think they do.
  • Contextual Inquiry: Ongoing experience, concrete data, objective, limited by ability to observe directly, focus on what people actually do.

Context Do's & Don'ts

  • Do's: Observe work in the workplace; seek concrete data. Directly ask questions about processes.
  • Don'ts: Avoid summary information (don't ask "What do you dislike?" Instead ask "Could you show me how to...") and abstract data (avoid words like "usually" or "generally"). Direct conversations toward recent events and practical examples.

Explanation

  • Two kinds of explanation: During data collection and after data collection.
  • Data collection to generate observations, then move to hypotheses, implications, and design ideas.

Focus

  • Focus is a perspective.
  • Explicit entering focus for clarity.
  • Characteristics of focus: Keeps conversation on useful topics, uses pre-existing assumptions and beliefs, reveals and conceals aspects of focus.

Role of Focus

  • Directs selection of participants and questioning.
  • Creates understanding and provides rich data.

Focus Do's & Don'ts

  • Allow focus to direct conversation and expand.
  • Probe surprises and contradictions; ask what isn't understood or if something seems unexpected.
  • Be wary of nodding in agreement and be ready to challenge assumptions without validating them.
  • Avoid expert blind spots.

Setting Focus

  • Form a stakeholder team.
  • Brainstorm questions, assumptions, and design ideas.
  • Record ideas.
  • Group questions using sticky notes (affinity diagrams).
  • Develop a generalized focus statement.
  • Review with the team.

Work-based Interview

  • Use when products or processes exist; users can complete tasks while observed; work can be interrupted.
  • Steps: Introduction, Transition, Observation/Explanation, Wrap-up.

Introduction

  • Introduce yourself and team members. Get consent.
  • Articulate the focus of the observation to the interviewee.
  • Provide an overview of the participant's work.
  • Ask questions about their tools.

Transition

  • Transition to observing work. Guide user through the process.
  • Encourage thinking aloud and offer clarification if needed.

Observational and Explanation

  • Encourage "thinking aloud." Follow focus, draw out more information.
  • Interpret observations.
  • Validate the information (optional). If appropriate, consider ways to create a design based on these early observations.

Wrap-up

  • Summarize understandings.
  • Ask for additional insights or questions.
  • Thank the individual for their participation.
  • Open the door to further explorations, especially regarding additional insights on a design.

Problems with Asking about New Features

  • People understand their existing world within a structure (fixedness) rather than a structure up for alteration.
  • Feature requests rarely result in a complete redesign.
  • People find it harder to visualize theoretical situations and prefer working with the familiar.

Pay attention to (and document):

  • Flow of work.
  • Sequence of work.
  • Culture of the work.
  • Artifacts used in the work.

Questions to Ask During the Interaction

  • Establish role(s) and responsibilities.
  • Identify work coordination methods, tools, and any coordination spaces.
  • Document where observed problems in the existing interaction may be occurring.
  • What (if any) order must be followed for the tasks?
  • Ask about conditions influencing task steps that may be different.
  • Identify any problems encountered.

Culture of Work

  • Understanding expectations, desires, policies, values, and cultural factors affecting work processes.
  • Identify any relevant policies, values, or cultural influences that affect the work.

Challenges

  • Time constraints.
  • Access/availability.
  • Interruptions.
  • Observer bias.
  • Self-consciousness of users.
  • Multiple workflows.
  • Balancing observation with participation.

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