COMP5122M Business Understanding Quiz
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Questions and Answers

What is the CRISP data mining process?

  • A method for data understanding
  • A framework for thinking about business problems
  • A standard process for data mining (correct)
  • A simple approach to understanding business problems

What is the purpose of 'decision analytic thinking' in data science?

  • To simplify business problems
  • To complicate business problems
  • To understand business problems more deeply (correct)
  • To speed up the decision-making process

Why is it important to appreciate the long time required in data science?

  • To reduce the overall project cost
  • To manage client expectations (correct)
  • To avoid taking on complex projects
  • To complete the project faster

What is included in the 'business understanding' phase of the CRISP data mining process?

<p>Thinking about the problem to be solved and the use scenario (D)</p> Signup and view all the answers

What is the main emphasis of 'data understanding' in the CRISP data mining process?

<p>Assessing the strengths and limitations of historical data (B)</p> Signup and view all the answers

Where can students find additional material for private study related to this lecture?

<p>Minerva Learning Resources (B)</p> Signup and view all the answers

In data science, when a stakeholder has a vague idea of the problem and no idea how to tackle it, what is expected from a successful data scientist?

<p>To have a deep understanding of the stakeholder's business and terminology (B)</p> Signup and view all the answers

What was the strategy adopted by Signet Bank in the 1990s to improve profitability?

<p>Investing in acquiring necessary data and modeling (D)</p> Signup and view all the answers

What did Signet Bank achieve as a result of its strategy in the 1990s?

<p>It spun off credit card operations into Capital One (B)</p> Signup and view all the answers

What was the aim of QuantiCode from 2016-2020?

<p>To develop novel data mining and visualization tools and techniques (D)</p> Signup and view all the answers

What is considered a successful method for solving a problem in data science when dealing with stakeholders who have a vague idea of the problem?

<p>Preferably have face-to-face discussions, especially the first time (A)</p> Signup and view all the answers

What kind of data preparation task involves converting & transforming data, data linkage, and addressing data leaks?

<p>Data quality (C)</p> Signup and view all the answers

'Decision analytic thinking' in data science is primarily focused on:

<p>'Engineering' a solution to business problems (B)</p> Signup and view all the answers

'Unsupervised & supervised tasks' are associated with which aspect of data science?

<p>'Modelling' (D)</p> Signup and view all the answers

'Clustering' and 'Co-occurrence grouping' are examples of tasks related to:

<p>'Link prediction' (A)</p> Signup and view all the answers

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