Podcast
Questions and Answers
What is the primary goal of strategic communication?
What is the primary goal of strategic communication?
- To command attention and respect through communication
- To persuade the audience effectively
- To receive immediate feedback from the audience
- To develop a common understanding among all parties involved (correct)
In the context of business communication, what is an important aspect of channel selection?
In the context of business communication, what is an important aspect of channel selection?
- Choosing the channel that requires the least effort from the sender
- Selecting a channel that ensures the message is accurately conveyed to the audience (correct)
- Selecting the channel based on the sender's preference only
- Choosing the channel with the highest cost to demonstrate importance
What role does 'coherence' play in effective communication according to the Seven C's?
What role does 'coherence' play in effective communication according to the Seven C's?
- Being courteous in the delivery of the message
- Omitting important details for brevity
- Adding complexity to the message to engage the audience
- Ensuring the message is clear and easily understood (correct)
What is a key factor to consider when planning a message for a specific audience?
What is a key factor to consider when planning a message for a specific audience?
What distinguishes effective communicators from others, according to Morgan (1997)?
What distinguishes effective communicators from others, according to Morgan (1997)?
Why is it crucial for effective communication to be concise?
Why is it crucial for effective communication to be concise?
'Correct' in the 7 C's of Communication refers to:
'Correct' in the 7 C's of Communication refers to:
'Commanding' as one of the 7 C's of Communication implies:
'Commanding' as one of the 7 C's of Communication implies:
'Courteous' in the 7 C's of Communication includes:
'Courteous' in the 7 C's of Communication includes:
'Clever' is not part of the 7 C's of Communication because:
'Clever' is not part of the 7 C's of Communication because:
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