Coding fundamentals

A person who takes on financial risk to start and manage a business venture.

The process of creating, starting, and managing a business venture.

A concise document outlining a company's strategy, goals, and operations.

Funds invested in a new or small business with high growth potential.

Analyzing the external environment and a company's internal resources.

The process of dividing a broad consumer or business market into sub-groups of consumers based on shared characteristics.

The activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.

A name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers.

A financial statement that reports a company's financial performance over a specific period.

A snapshot of a company's assets, liabilities, and equity at a specific point in time.