Chapter 5: Assemble to Order Strategy Quiz
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Questions and Answers

What is a key performance measure for Make to Stock (MTS) strategy?

  • Distribution network efficiency
  • Inventory turnover ratio
  • On-shelf availability (OSA) (correct)
  • Order lead time
  • How does Assemble to Order (ATO) strategy help reduce risk?

  • By increasing the number of finished product specifications
  • By increasing the number of distribution levels
  • By holding infinite inventories of finished products
  • By shifting the decoupling point upstream (correct)
  • What is a challenge faced by firms aiming for 100% On-shelf availability (OSA)?

  • Limited production capacity
  • Risk of stockouts
  • High distribution costs
  • Infinite inventories (correct)
  • Which companies mentioned in the text use Assemble to Order (ATO) as their basic strategies?

    <p>Dell and BMW</p> Signup and view all the answers

    What is the purpose of shifting the decoupling point upstream in logistics strategy?

    <p>To reduce the risk of holding unsold inventory</p> Signup and view all the answers

    What could be a consequence of aiming for 100% On-shelf availability (OSA) according to the text?

    <p>High distribution network costs</p> Signup and view all the answers

    What is the strategy called when the final 'make' processes such as assembly and test are completed within the customer-required D-time?

    <p>Assemble to order (ATO)</p> Signup and view all the answers

    What is the term used to describe the vertical broken line that separates D-time from P–D time in Figure 5.3?

    <p>Customer order decoupling point (CODP)</p> Signup and view all the answers

    What is the significance of the customer order decoupling point (CODP) in terms of planning and controlling materials?

    <p>It separates the processes carried out speculatively from those carried out to known customer orders.</p> Signup and view all the answers

    Which of the following scenarios is considered most beneficial when P-time is greater than D-time?

    <p>The firm can use time-based approaches to reduce the time the customer waits for delivery.</p> Signup and view all the answers

    Which of the following is a potential concern when P-time is less than D-time?

    <p>The firm may not be able to respond quickly enough to changes in customer demand.</p> Signup and view all the answers

    What is the primary goal of using time-based approaches to reduce the time the customer waits for delivery of an industrial product?

    <p>To bring the order fulfillment lead time closer to the customer-required D-time</p> Signup and view all the answers

    What is the primary purpose of the computerized estimating program used in the JIT system?

    <p>To calculate the tender price based on material, labor, and overhead costs</p> Signup and view all the answers

    What is the main exception to the use of standard drawings and instructions in the JIT system?

    <p>The fabricated cubicle that houses the packaged substations</p> Signup and view all the answers

    What is the purpose of the simple CAD/CAM system mentioned in the text?

    <p>To enable the design and associated manufacturing instructions to be completed quickly</p> Signup and view all the answers

    How are the presentations of the panels in the JIT system separately worked on and designed?

    <p>Through the use of the simple CAD/CAM system</p> Signup and view all the answers

    How are the activity durations for each manufacturing process determined in the JIT system?

    <p>They are picked up from the works order</p> Signup and view all the answers

    What is the purpose of the master production scheduling (MPS) system in the JIT system?

    <p>To manage the activity durations for each manufacturing process</p> Signup and view all the answers

    What strategy involves moving the CODP to product design to reduce speculative processes?

    <p>Make to order (MTO)</p> Signup and view all the answers

    In the Wiltshire Distribution Transformers case study, what strategy did the focal firm move from?

    <p>Engineer to order (ETO)</p> Signup and view all the answers

    What is a likely consequence of making to order when D-time is shorter than P-time?

    <p>Customer selecting alternatives</p> Signup and view all the answers

    Which strategy can dissatisfy customers when competitors can deliver within the customer's D-time?

    <p>Make to order (MTO)</p> Signup and view all the answers

    What is the likely long-term action a customer might take if they find themselves needing an alternative due to P-time exceeding D-time?

    <p>Developing alternative suppliers</p> Signup and view all the answers

    In coping with P-time exceeding D-time, what strategy might a company adopt to forecast demand and supply?

    <p>Forecast demand and supply from stock (MTS)</p> Signup and view all the answers

    What is the primary advantage of reducing the Economic Order Quantity (EOQ) towards the Just-In-Time (JIT) ideal?

    <p>It simplifies the ordering process through paperless systems and regular pick-up routes</p> Signup and view all the answers

    Which of the following statements is true regarding the Economic Order Quantity (EOQ) model?

    <p>It is suitable for ordering products with independent demand, such as automotive spare parts and office supplies</p> Signup and view all the answers

    If demand goes up rapidly, how does an Economic Order Quantity (EOQ) system typically respond?

    <p>It tends to make replenishments that lag the demand trend</p> Signup and view all the answers

    What is the primary purpose of using periodic order quantity and target stock levels instead of the Economic Order Quantity (EOQ) model?

    <p>To overcome the deficiencies of EOQ models in handling fluctuating demand</p> Signup and view all the answers

    Which of the following statements is true regarding the Economic Order Quantity (EOQ)?

    <p>Both a) and b) are true</p> Signup and view all the answers

    In the context of retailing, how can economies be achieved similar to reducing the Economic Order Quantity (EOQ) towards the Just-In-Time (JIT) ideal?

    <p>By using Point-of-Sale (POS) systems and centralized ordering instead of store-based ordering</p> Signup and view all the answers

    Study Notes

    Timeliness in Logistics Pipeline

    • Two basic strategies for managing timeliness in the logistics pipeline are Make to Stock (MTS) and Make to Order (MTO)
    • Assemble to Order (ATO) is a strategy in between MTS and MTO

    Make to Stock (MTS)

    • Key task is to offer products for customers to buy from available inventory
    • Customer service is determined by availability, measured by on-shelf availability (OSA)
    • Achieving 100% OSA would require infinite inventories, so a compromise of around 98.5% OSA is targeted
    • MTS firms need to plan inventory availability through a distribution network, involving multiple levels (regional, national, and local)

    Assemble to Order (ATO)

    • Shifting the decoupling point (CODP) upstream reduces risk of holding unsold finished products and missing sales opportunities
    • ATO strategy is used by companies like Dell and BMW, where final assembly and testing are completed within the customer-required D-time
    • Allows for customization and rapid delivery, e.g., BMW 3-series with around a million finished vehicle specifications

    Customer Order Decoupling Point (CODP)

    • Separates D-time from P-D time in the logistics pipeline
    • Downstream from the CODP, processes are carried out for known customer orders, while upstream processes are speculative
    • Importance of CODP in planning and controlling materials will be discussed in Chapter 6

    Case Study: Wiltshire Distribution Transformers

    • Implemented a Just-In-Time (JIT) system to reduce order fulfillment lead time
    • Features of the new system include:
      • Engineer enters design details into a computerized estimating program
      • Selected options are added from a list of 700 possibilities
      • Tender price is calculated, and customer delivery date is agreed upon
      • Works order calls up standard drawings and instructions
      • CAD/CAM system enables quick design and manufacturing instructions
      • Output includes CNC tapes for fabrication and set-up schedules

    Make to Order (MTO)

    • CODP is moved to product design, reducing speculative processes further
    • Wiltshire Distribution Transformers moved from engineered to order (ETO) to MTO by developing standard modular designs

    Strategies for P-time > D-time

    • Options include attempting to make to order, forecasting demand and supplying from stock (MTS), or developing alternative strategies
    • Making to order in these circumstances may dissatisfy customers, leading to loss of business

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    Test your knowledge on the assemble to order (ATO) strategy which involves completing final 'make' processes like assembly and test within the customer's required D-time. Explore how companies like Dell use this strategy to quickly supply customized products.

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