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Questions and Answers
Which year did Channel 4 create their groundbreaking ad for the 2012 London Games?
Which year did Channel 4 create their groundbreaking ad for the 2012 London Games?
- 2011
- 2012 (correct)
- 2014
- 2013
What impact did Channel 4's Paralympics work have on inclusive and accessible-driven marketing?
What impact did Channel 4's Paralympics work have on inclusive and accessible-driven marketing?
- It made disability cool for the first time. (correct)
- It made disabled people feel less human.
- It had no impact on marketing.
- It was not well received by the industry.
What is the tone of voice often used in award-winning inclusive and accessibility work?
What is the tone of voice often used in award-winning inclusive and accessibility work?
- Funny and light-hearted
- Confusing and ambiguous
- Serious and formal (correct)
- Sad and emotional
What is the main goal of Channel 4's Paralympics work?
What is the main goal of Channel 4's Paralympics work?
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What is the common feature of the case studies for award-winning inclusive and accessibility work?
What is the common feature of the case studies for award-winning inclusive and accessibility work?
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