CAGE Distance Framework Overview

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Questions and Answers

What is the primary goal of CAGE Analysis for businesses?

  • To promote one-size-fits-all approaches in global markets
  • To encourage mass-customization strategies
  • To identify international strategy development opportunities (correct)
  • To eliminate the need for market analysis

What does the CAGE framework emphasize for internationalization?

  • Prioritizing countries with the greatest physical distances
  • Entering markets with the least psychic distance first (correct)
  • Choosing countries with the most psychic distance
  • Focusing only on high economic size countries

According to the CAGE Distance Framework, how does trade between two countries relate to their economic sizes?

  • It is directly related to their economic sizes (correct)
  • It depends solely on cultural differences
  • It is unrelated to their economic sizes
  • It is indirectly proportional to their economic sizes

What aspect does the CAGE framework consider when analyzing international markets?

<p>The perception of cultural and business differences (A)</p> Signup and view all the answers

Which of the following statements is NOT true regarding the CAGE Distance Framework?

<p>It promotes a greater focus on physical distances. (C)</p> Signup and view all the answers

What role does physical distance play in the CAGE framework concept?

<p>It is inversely related to trade between countries (C)</p> Signup and view all the answers

Which component is fundamental to the concept of psychic distance in the CAGE framework?

<p>Perception of cultural and business differences (C)</p> Signup and view all the answers

Who is credited with developing the CAGE Distance Framework?

<p>Dr.Aamir Anees Munshi (C)</p> Signup and view all the answers

How can colonial ties affect trade between countries?

<p>They can multiply trade nearly threefold. (B)</p> Signup and view all the answers

Which of the following is NOT listed as a factor that can increase trade?

<p>Shared language (D)</p> Signup and view all the answers

What effect can bad relationships between nations have on trade?

<p>They can increase administrative distance. (D)</p> Signup and view all the answers

Which of the following barriers is posed by government policies?

<p>Tariffs (C)</p> Signup and view all the answers

What can substantially increase trade among member nations?

<p>Membership in the same regional trading bloc (B)</p> Signup and view all the answers

What is a possible consequence of having lapsed colonial ties between countries?

<p>Cultural familiarity can still enhance trade. (D)</p> Signup and view all the answers

Which type of trade barrier is characterized by restrictions other than tariffs?

<p>Non-tariff barriers (A)</p> Signup and view all the answers

What type of relationship can impede administrative processes in international trade?

<p>Bad relationships between nations (C)</p> Signup and view all the answers

What factors influence economic distance on the supply side?

<p>Labor-intensity and cost of capital (D)</p> Signup and view all the answers

What primarily drives companies to look beyond national borders for demand?

<p>Large differences in willingness to pay (D)</p> Signup and view all the answers

Which of the following is NOT a benefit of the CAGE framework for international business strategists?

<p>Identifies key environmental factors for local production (C)</p> Signup and view all the answers

How does the CAGE framework assist in understanding the liability of foreignness?

<p>By highlighting differences in national regulations (B)</p> Signup and view all the answers

Which aspect is likely to experience low levels of cross-border international exchange?

<p>Industries requiring high levels of customization (A)</p> Signup and view all the answers

What is one of the primary functions of the CAGE framework in comparing markets?

<p>To discount market opportunities by distance (D)</p> Signup and view all the answers

Which of the following does the CAGE framework help strategists identify regarding products?

<p>Products most easily transportable at minimum cost (D)</p> Signup and view all the answers

What key insight does the CAGE framework provide about foreign competitors?

<p>It compares them against local market owners (C)</p> Signup and view all the answers

What term describes differences affecting cross-border economic activity distinct from cultural, administrative, or geographic differences?

<p>Economic distance (B)</p> Signup and view all the answers

Which factor is NOT included in the definition of economic distance?

<p>Differences in population demographics (A)</p> Signup and view all the answers

What correlation is observed regarding rich countries in terms of cross-border economic activity?

<p>They engage in more cross-border economic activity relative to their economic size. (A)</p> Signup and view all the answers

How does high per capita income generally affect labor costs?

<p>It results in higher labor costs. (A)</p> Signup and view all the answers

Which of the following statements accurately describes the relationship between economic size and cross-border activities?

<p>Rich countries engage in more cross-border activities relative to their economic size. (B)</p> Signup and view all the answers

What is one of the economic factors that influence economic distance?

<p>Differences in human resources availability (A)</p> Signup and view all the answers

What aspect of infrastructure is crucial when considering economic distance?

<p>Access to high-speed internet (A)</p> Signup and view all the answers

Which of the following is least likely to significantly affect economic distance?

<p>Cultural traditions (B)</p> Signup and view all the answers

What factor potentially affected the popularity of Starbucks in Australia?

<p>Australia's geographical size and dispersed population (C)</p> Signup and view all the answers

What was a reason for the U.S. financing of Starbucks in Australia?

<p>Inaccessible credit in Australia (B)</p> Signup and view all the answers

How did the pricing of Starbucks coffee compare to local cafes in Australia?

<p>It was more expensive than local cafes (A)</p> Signup and view all the answers

What characteristic of the Australian administrative dimension impacted Starbucks?

<p>Habit of refraining from operating at a loss (C)</p> Signup and view all the answers

Which demographic trend in Australia may have hindered Starbucks' growth?

<p>Scattered population across several large cities (C)</p> Signup and view all the answers

What was the primary cause of Tim Hortons' struggles in the United States?

<p>Competition from established coffee chains (D)</p> Signup and view all the answers

What change in coffee culture was introduced to Australians in the 1990s?

<p>Influence of Greek and Italian coffee culture (D)</p> Signup and view all the answers

What aspect of the economic dimension affected Starbucks' price strategy in Australia?

<p>High local coffee prices during economic growth (A)</p> Signup and view all the answers

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Study Notes

CAGE Distance Framework Overview

  • CAGE Analysis aids businesses in developing international strategies by balancing global market approaches.
  • Focuses on the concept of "psychic distance," which reflects the perceived cultural and business differences between home and foreign markets.

Key Points on Trade and Distance

  • Trade relations between countries hinge on their economic sizes and are inversely affected by physical distance.
  • Factors influencing trade include:
    • Tariffs and non-tariff barriers.
    • International organizations and quotas.
    • Colonial ties and regional trading bloc memberships.
    • Shared currency and treaties.

Administrative Correlations

  • Historical colonizer-colony relationships can increase trade significantly, even after a long period.
  • Preferential trading arrangements and common currencies, like those seen in the European Union, also promote trade.
  • Poor diplomatic relations can enhance administrative distance, increasing trade barriers.

Economic Distance Insights

  • Economic distance impacts cross-border activity through distinctions in economic size, consumer income, and resource costs/types.
  • Wealthier nations tend to engage more in international trade relative to their economic size, while high per-capita income correlates with elevated labor costs.

Industry-Level CAGE Framework Insights

  • Economic distance on the supply end is influenced by labor intensity and capital costs.
  • Large discrepancies in consumer willingness to pay can drive international market exploration.
  • Industries requiring significant variety and responsiveness face higher complexity and lower cross-border exchanges.

Strategic Applications of CAGE Framework

  • Assists international business strategists in analyzing market size, risks, and barriers.
  • Helps in determining the sequence for entering international markets and identifying transportable products.
  • Supports product development specific to global needs and clarifies key market differences.
  • Enhances understanding of foreignness liability and comparisons among competing markets.

Case Study: Starbucks in Australia

  • Starbucks struggled in Australia due to differences in administrative practices regarding business financing.
  • Geographic factors, such as Australia's sparse population and size, may have limited the chain’s growth.
  • Economic reasons included higher coffee prices compared to local cafes, which deterred Australian consumers.

Case Study: Tim Hortons in the United States

  • Contextual analysis of Tim Hortons' struggles in the U.S. market, with specifics to be explored through dedicated resources.

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