Business Strategy and Functional Level Strategy Quiz

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Questions and Answers

What is the focus of business strategies?

  • Market development (correct)
  • Cost reduction
  • Human resource management
  • Legal compliance

Which level of strategy is concerned with achieving immediate objectives?

  • Corporate level strategy
  • Operating level strategy (correct)
  • Business level strategy
  • Functional level strategy

What does a functional strategy aim to achieve for a business unit?

  • Enhancing legal compliance
  • Maximizing resource productivity (correct)
  • Promoting a diverse workforce
  • Increasing marketing expenditure

In a company following a low-cost competitive strategy, what production strategy would be emphasized?

<p>Reduction cost operation (D)</p> Signup and view all the answers

What does each department within a company have?

<p>Different functional strategies (A)</p> Signup and view all the answers

What is the purpose of developing a distinctive competence in functional strategy?

<p>To provide competitive advantage (A)</p> Signup and view all the answers

What does corporate-level strategy define for a company?

<p>The markets and business in which the company will operate (A)</p> Signup and view all the answers

Which type of strategy emphasizes strengthening the company's competitive position of products or services?

<p>Business level strategy (C)</p> Signup and view all the answers

What is the primary focus of competitive strategies?

<p>Strengthening the company's competitive position in the market (D)</p> Signup and view all the answers

Which strategy involves the identification of ways to achieve targets, weaken competitors, gain competitive advantage, and ensure sustainability?

<p>Corporate-level strategy (C)</p> Signup and view all the answers

What is a key characteristic of business level strategy?

<p>Setting long-term vision for creating corporate value (B)</p> Signup and view all the answers

What type of strategy involves marketing the qualities of a product that sets it apart from similar products?

<p>Business level strategy (A)</p> Signup and view all the answers

Which strategy emphasizes both competitive and cooperative strategies for strengthening the company's position?

<p>Corporate-level strategy (B)</p> Signup and view all the answers

Which company is mentioned as an example of employing a differentiation strategy?

<p>Apple (B)</p> Signup and view all the answers

Which strategy creates a focus on key benefits that make a brand better than others?

<p>Business level strategy (B)</p> Signup and view all the answers

What type of strategy is employed by a company to drive consumer choice based on product uniqueness?

<p>Competitive strategy (A)</p> Signup and view all the answers

Which type of strategy involves marketing the qualities of a product to distinguish it as superior compared to competitors?

<p>Business level strategy (D)</p> Signup and view all the answers

In the context of the text, what does product differentiation aim to achieve?

<p>Drive consumer attention to key benefits (A)</p> Signup and view all the answers

Flashcards

Business Strategies Focus

Business strategies concentrate on expanding into new markets.

Operating Level Strategy

This strategy deals with achieving short-term objectives.

Functional Strategy Goal

A functional strategy aims to improve resource efficiency within a business unit.

Low-Cost Strategy Production

A low-cost strategy prioritizes reducing operational expenses.

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Departmental Strategies

Each department within a company has its own specific functional strategies.

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Distinctive Competence

Distinctive competence creates a competitive edge for a company.

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Corporate Strategy Definition

Corporate-level strategy outlines the markets and businesses a company will operate in.

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Business Level Strategy Focus

Business-level strategy strengthens the company's competitive position in its chosen products or services.

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Competitive Strategy Goal

Competitive strategies aim to enhance a company's market position.

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Corporate-Level Strategy Aims

Corporate-level strategy identifies ways to achieve targets, outperform rivals, and ensure long-term success.

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Business-Level Strategy Feature

Business-level strategy establishes a company's long-term vision for value creation.

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Product Differentiation Strategy

Product differentiation strategy highlights product qualities to differentiate it from competitors.

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Business Level Strategy Focus 2

A business-level strategy emphasizes features that make a brand superior compared to its rivals.

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Driver of Consumer Choice

A strategy aiming to guide consumer choices based on product uniqueness exemplifies a competitive strategy.

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Product Distinction Aim

Product differentiation aims to draw consumer attention to key benefits that set a product apart.

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Differentiation Strategy Example

Apple is an example of a company employing a differentiation strategy.

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