Business Strategy and Functional Level Strategy Quiz
18 Questions
2 Views

Choose a study mode

Play Quiz
Study Flashcards
Spaced Repetition
Chat to lesson

Podcast

Play an AI-generated podcast conversation about this lesson

Questions and Answers

What is the focus of business strategies?

  • Market development (correct)
  • Cost reduction
  • Human resource management
  • Legal compliance
  • Which level of strategy is concerned with achieving immediate objectives?

  • Corporate level strategy
  • Operating level strategy (correct)
  • Business level strategy
  • Functional level strategy
  • What does a functional strategy aim to achieve for a business unit?

  • Enhancing legal compliance
  • Maximizing resource productivity (correct)
  • Promoting a diverse workforce
  • Increasing marketing expenditure
  • In a company following a low-cost competitive strategy, what production strategy would be emphasized?

    <p>Reduction cost operation</p> Signup and view all the answers

    What does each department within a company have?

    <p>Different functional strategies</p> Signup and view all the answers

    What is the purpose of developing a distinctive competence in functional strategy?

    <p>To provide competitive advantage</p> Signup and view all the answers

    What does corporate-level strategy define for a company?

    <p>The markets and business in which the company will operate</p> Signup and view all the answers

    Which type of strategy emphasizes strengthening the company's competitive position of products or services?

    <p>Business level strategy</p> Signup and view all the answers

    What is the primary focus of competitive strategies?

    <p>Strengthening the company's competitive position in the market</p> Signup and view all the answers

    Which strategy involves the identification of ways to achieve targets, weaken competitors, gain competitive advantage, and ensure sustainability?

    <p>Corporate-level strategy</p> Signup and view all the answers

    What is a key characteristic of business level strategy?

    <p>Setting long-term vision for creating corporate value</p> Signup and view all the answers

    What type of strategy involves marketing the qualities of a product that sets it apart from similar products?

    <p>Business level strategy</p> Signup and view all the answers

    Which strategy emphasizes both competitive and cooperative strategies for strengthening the company's position?

    <p>Corporate-level strategy</p> Signup and view all the answers

    Which company is mentioned as an example of employing a differentiation strategy?

    <p>Apple</p> Signup and view all the answers

    Which strategy creates a focus on key benefits that make a brand better than others?

    <p>Business level strategy</p> Signup and view all the answers

    What type of strategy is employed by a company to drive consumer choice based on product uniqueness?

    <p>Competitive strategy</p> Signup and view all the answers

    Which type of strategy involves marketing the qualities of a product to distinguish it as superior compared to competitors?

    <p>Business level strategy</p> Signup and view all the answers

    In the context of the text, what does product differentiation aim to achieve?

    <p>Drive consumer attention to key benefits</p> Signup and view all the answers

    More Like This

    Use Quizgecko on...
    Browser
    Browser