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Business Intelligence Fundamentals
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Business Intelligence Fundamentals

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Questions and Answers

What is the primary goal of Business Intelligence?

  • To strictly analyze historical data
  • To convert data into actionable knowledge (correct)
  • To enhance data privacy measures
  • To store data in a centralized location
  • Which of the following is considered a main challenge in building Business Intelligence solutions?

  • Data exists in multiple, unformatted locations (correct)
  • Data needs are uniform for all users
  • Data can be easily extracted with no transformation
  • Data is always consistent across different sources
  • Which process is involved in consolidating data and often consumes a majority of development time?

  • Extracting and Uploading
  • Data Mining
  • Extraction, Transformation, and Loading (ETL) (correct)
  • Data Archiving
  • Which of the following elements is not a component of the data warehouse?

    <p>Data Visualization</p> Signup and view all the answers

    Who drives what should be included in the data warehouse?

    <p>Business users must drive the decision</p> Signup and view all the answers

    Which ETL tool is specifically mentioned as an option?

    <p>Oracle Data Integrator (ODI)</p> Signup and view all the answers

    What type of users are typically associated with needing static reports or limited analytical power?

    <p>Information workers</p> Signup and view all the answers

    Which of these factors complicates data consolidation in a Business Intelligence framework?

    <p>Currency conversion and inconsistency handling</p> Signup and view all the answers

    How do line workers typically interact with Business Intelligence?

    <p>They have no analytic capabilities as BI is integrated into their tasks</p> Signup and view all the answers

    Which step is not part of the ETL process?

    <p>Data Analysis</p> Signup and view all the answers

    What term describes the structures in which data is stored within a data warehouse?

    <p>Cubes</p> Signup and view all the answers

    Which of the following is NOT typically considered a measure?

    <p>Time period</p> Signup and view all the answers

    Which of these best describes what dimensions represent in a data warehouse?

    <p>Specific attributes defining the context of data</p> Signup and view all the answers

    In a cube, how are users able to access data?

    <p>By navigating through various dimensions</p> Signup and view all the answers

    Which of the following is considered an attribute within a dimension?

    <p>Region</p> Signup and view all the answers

    What is the primary purpose of a hierarchy in BI analysis?

    <p>To organize dimensions for easier analysis</p> Signup and view all the answers

    Which of the following statements about KPIs is FALSE?

    <p>KPIs are unrelated to dimensions or measures.</p> Signup and view all the answers

    What does the acronym ETL stand for in the context of data warehousing?

    <p>Extract, Transform, Load</p> Signup and view all the answers

    Which of the following is NOT a dimension type commonly used in BI analysis?

    <p>Sales</p> Signup and view all the answers

    Which of the following reflects a common hierarchy structure for temporal data?

    <p>Year - Month - Week - Day</p> Signup and view all the answers

    Study Notes

    Business Intelligence (BI)

    • BI encompasses data warehousing, business analytics and knowledge management.
    • BI is a process used to convert data into information, information into knowledge, and knowledge into actionable plans that drive profitable business actions.

    Challenges of Building BI Solutions

    • Data is scattered across various locations.
    • Data formatting does not support complex analysis.
    • Different data needs for various workers.
    • Determining what data to analyze and the level of detail required.
    • Defining user interaction with data.

    Data Consolidation

    • The process of consolidating data involves moving, making consistent, and cleaning up as much data as possible.

    Extraction, Transformation, and Loading (ETL)

    • The data consolidation process is referred to as Extraction, Transformation, and Loading (ETL).
    • ETL extracts data from multiple source systems.
    • Data is then transformed to ensure consistency and improve data quality.
    • Consolidated, consistent, and cleaned data is loaded into a data repository.
    • ETL development typically consumes 80% of the development time.

    ETL Tools

    • Common ETL Tools:
      • Oracle Data Integrator (ODI)
      • Informatica
      • IBM Ascential
      • Abinitio

    Business Considerations for Data Consolidation

    • Business users should drive the content of the data warehouse.
    • Business stakeholders are responsible for deciding how to consolidate inconsistent data.
    • The business must determine how to handle additional requirements, such as currency conversions.

    Users of Business Intelligence

    • Executives and decision makers: Utilize high-level business views with limited analysis.
    • Analysts: Perform complex, in-depth data analysis.
    • Information workers: Require static reports or limited analytical capabilities.
    • Line workers: No analytical capabilities, BI is integrated into their daily tasks.

    Components of a Data Warehouse

    • Cubes: Structures used for data storage. Users navigate through dimensions to access data in cubes.
    • Measures: Represent the desired data. Typically numeric and often additive (e.g., sales, profit, expenses).
    • Key Performance Indicators (KPIs): Quantifiable metrics used to track performance.
    • Dimensions: Used to view data. Common dimensions include time, geography, product, account, employee, etc.
      • Attributes: Individual values within a dimension (e.g., Month, Year, Country, Region, City, Part Number, Size, Color, Manufacturer).
      • Hierarchies: Structures that organize attributes, enabling drill-down analysis (e.g., Year to Quarter to Month to Day).

    Asking a BI Question

    • BI facilitates multidimensional thinking.
    • Users typically want to see a specific value in a particular context (e.g., "Show me sales by month by product for North America").
    • Measures represent the desired data (sales in this example).
    • Dimensions define how the data is viewed (month, product, North America in this example).

    ETL Process Summary

    • The ETL process is responsible for extracting data from source systems, transforming it, and loading it into a data warehouse or data mart.

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    Related Documents

    BI ppt.ppt

    Description

    Explore the key concepts of Business Intelligence (BI) including data warehousing, analytics, and knowledge management. Learn about the challenges faced in building BI solutions and the importance of Extraction, Transformation, and Loading (ETL) processes in data consolidation.

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