Business Analytics Overview

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What is the main focus of business analytics?

Enhancing production operations

Generating insights for decision-making (correct)

Creating business processes

Developing historical data systems

How does business analytics 'transform data'?

By ignoring data trends

By randomly selecting data points

By storing data in databases

By converting data into actionable insights (correct)

What is the purpose of applying analytics to business data?

To hide business performance

To confuse business decisions

To create chaos in organizations

To describe past trends and diagnose problems (correct)

What does Business Intelligence (BI) aim to provide organizations with?

Actionable insights for decision-making (D) Signup and view all the answers

What does the Business Intelligence Process focus on improving?

Strategic decision-making (C) Signup and view all the answers

What is the key objective of the suite of technologies used for Business Intelligence?

Analyzing current and historical data for strategic decision-making (D) Signup and view all the answers

What is the primary definition of data according to the text?

Raw facts (C) Signup and view all the answers

Which part of the course covers the application of Integrated Management Systems like ERP and CRM in organizations?

Fundamentals of Information Systems (E) Signup and view all the answers

What is the focus of Part 3 in the course 'Fundamentals of Information Systems Management'?

Ethical issues (D) Signup and view all the answers

In the context of data management, what is meant by 'Just number(s) and /or text'?

Raw facts without context (C) Signup and view all the answers

Which course section specifically addresses foundations of data management, including security, ethics, and sustainability considerations?

Part 1: Data; Data Management (C) Signup and view all the answers

'Fundamentals of Information Systems, including their composition and functions in organizations' is a part of which course objective?

Course Objective 1 (C) Signup and view all the answers

What is the main difference between data and information?

Data is raw facts, while information includes context. (B) Signup and view all the answers

How is information different from data?

Information includes processed data, while data is just raw facts. (B) Signup and view all the answers

What does 'data transformation' involve?

Summarizing and organizing data (B) Signup and view all the answers

What characterizes properties of information like 'intangibility & non-rivalrousness'?

Low reproduction costs (C) Signup and view all the answers

How are databases typically structured?

Databases are organized and stored digitally for easy access. (B) Signup and view all the answers

What is the main function of relational databases?

Relational databases organize data based on relationships between entities. (C) Signup and view all the answers

What is the main purpose of descriptive analytics?

Identify trends and relationships in current and historical data (A) Signup and view all the answers

Which tool can be used for descriptive analytics?

Microsoft Excel (B) Signup and view all the answers

What question does predictive analytics aim to answer?

What might happen in the future? (B) Signup and view all the answers

What type of data analytics is used to determine the causes of trends and correlations?

Diagnostic analytics (B) Signup and view all the answers

In business intelligence, what kind of data can be analyzed to gain insights into how the business is performing?

Both past and current data (B) Signup and view all the answers

Which type of analytics can be viewed as a logical next step after using descriptive analytics to identify trends?

Diagnostic analytics (D) Signup and view all the answers

What is the main purpose of application security measures?

To prevent data or code within the app from being stolen (C) Signup and view all the answers

Which of the following is NOT considered a type of malware?

Firewalls (A) Signup and view all the answers

What do botnets consist of?

Networks of compromised computers controlled by a central command system (C) Signup and view all the answers

Which cyber-attack renders a service or system unavailable by flooding it with requests?

Distributed Denial-of-Service (DoS/DDoS) (A) Signup and view all the answers

What is the defining characteristic of malware according to the text?

Intent to cause harm (D) Signup and view all the answers

What is the primary purpose of prescriptive analytics?

To determine an optimal course of action (B) Signup and view all the answers

Which method is often utilized in prescriptive analytics to identify possible options and make recommendations?

Probabilities (B) Signup and view all the answers

What core principle does the GDPR not require from companies?

Allowing unrestricted transfer of personal data to any country (D) Signup and view all the answers

What aspect does regression analysis primarily focus on?

Determining relationships between variables (D) Signup and view all the answers

Based on the information privacy rights court decisions mentioned, what must privacy be balanced against?

Societal needs (B) Signup and view all the answers

Which tool should effectively answer specific business needs according to the text?

Decision trees (C) Signup and view all the answers

Which statement accurately reflects the relationship between the public's right to know and an individual's right to privacy, as per the content?

Public's right to know overrides individual privacy rights (C) Signup and view all the answers

What does sustainable computing primarily aim to achieve?

Environmental friendliness in IT operations (A) Signup and view all the answers

Which storage method involves storing digital information on local servers and newer methods like cloud storage?

On-premise storage (A) Signup and view all the answers

In the context of information privacy rights as discussed, what is the key aspect that makes privacy not an absolute right?

Balancing individual privacy and societal needs (A) Signup and view all the answers

What is one specific restriction imposed by the GDPR on EU member nations regarding personal data transfer?

Data cannot be transferred to countries with different privacy protections (C) Signup and view all the answers

What is the primary function of a primary key in a relational database?

To uniquely identify records within a table (C) Signup and view all the answers

What distinguishes a relational database from document databases and key-value stores?

Relational databases use tables with rows and columns (D) Signup and view all the answers

In a relational database, what is the role of foreign keys?

To link tables by referencing primary keys from other tables (C) Signup and view all the answers

What does it mean for tables to be 'linked using related data' in a relational database?

Tables have primary keys that can be used as foreign keys in other tables (B) Signup and view all the answers

Which concept refers to protecting data, regardless of its form, and includes securing data stored electronically as well as physical security measures?

Information Security (InfoSec) (C) Signup and view all the answers

Why do relational databases earn their name according to the text?

As a result of linking tables using primary and foreign keys (A) Signup and view all the answers

What does IT security primarily aim to protect in technological systems?

Assets (C) Signup and view all the answers

Which type of security measure refers to securing access through login rights to use a service hosted by a cloud services provider?

Cloud security (D) Signup and view all the answers

Which aspect of Information Security involves protecting data stored electronically and using measures like encryption?

Data security (D) Signup and view all the answers

In the context of cloud computing, what does SaaS stand for?

Software as a Service (C) Signup and view all the answers

Which term describes the infrastructure, platforms, and applications hosted by a cloud services provider to support the licensing and delivery of software?

Platform-as-a-Service (PaaS) (B) Signup and view all the answers

What is the primary focus of business analytics?

Generating insights to positively influence business decisions (D) Signup and view all the answers

In the context of business intelligence, what is the main purpose of creating BI systems and processes?

To improve strategic decision-making and gain a competitive advantage (B) Signup and view all the answers

What distinguishes Business Intelligence (BI) from Business Analytics (BA)?

BI focuses on producing actionable insights, while BA focuses on generating insights from data. (D) Signup and view all the answers

What is the key objective of applying analytics to business data?

To describe past trends, diagnose problems, predict future course, and prescribe actions (A) Signup and view all the answers

How does the Business Intelligence Process contribute to an organization's success?

By organizing technologies for analyzing data to improve strategic decision-making (A) Signup and view all the answers

What characterizes the relationship between Business Analytics and Business Intelligence?

BI systems support the production of business intelligence derived from BA insights (A) Signup and view all the answers