Business Analytics Lecture 2: Frameworks and Classifications
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Questions and Answers

What is the purpose of diagnostic analytics in business analytics?

  • Provide standard and ad hoc reporting
  • Identify problems and solutions using market information (correct)
  • Forecast future trends and requirements
  • Optimize structures to achieve best outcomes
  • Which analytics classification involves forecasting future trends and requirements?

  • Predictive analytics (correct)
  • Inferential analytics
  • Descriptive analytics
  • Prescriptive analytics
  • What is the main focus of descriptive analytics in business analytics?

  • Forecasting future trends and requirements
  • Optimizing structures to achieve best outcomes
  • Identifying problems and solutions using market information
  • Providing standard and ad hoc reporting (correct)
  • Which phase of the information analysis and decision-making process involves drawing conclusions?

    <p>Insights</p> Signup and view all the answers

    What is the importance of understanding various analytical tools in business analytics?

    <p>To combine statistical tools, optimization tools, and computer-based information systems</p> Signup and view all the answers

    Which type of analysis focuses on optimizing structures to achieve best outcomes in business analytics?

    <p>Prescriptive analytics</p> Signup and view all the answers

    What is the correct sequence of analytics in the continuous process for better management decisions?

    <p>Descriptive, predictive, diagnostic, prescriptive</p> Signup and view all the answers

    Which technique is mentioned in the text as a non-analytical approach that may not provide optimal solutions?

    <p>Big Data</p> Signup and view all the answers

    In what context does the text mention deciding to buy a car as an example?

    <p>For analytics after a year of ownership</p> Signup and view all the answers

    What does the text suggest is essential for informed decisions?

    <p>Data collection and analysis</p> Signup and view all the answers

    Which area is NOT mentioned as an application of Business Analytics in the text?

    <p>Inventory management</p> Signup and view all the answers

    What type of analysis is crucial for the investigation process according to the text?

    <p>Diagnostic analytics</p> Signup and view all the answers

    Study Notes

    • Rudra Pradhan is discussing business analytics in lecture two.
    • Course plan includes trends of business analytics frameworks and differences between analytics and non-analytics.
    • Descriptive analytics, inferential analytics, predictive analytics, and prescriptive analytics classifications in business analytics.
    • Diagnostic analytics identifies problems and solutions, using market information.
    • Descriptive analytics reports on what is happening, providing standard and ad hoc reporting.
    • Predictive analytics forecasts future trends and requirements, using predictive modeling.
    • Prescriptive analytics optimizes structures and achieves best outcomes, addressing questions on best solutions and effects of variability.
    • Information analysis and decision-making process: hint (problem) > information collection > analysis > inference > insights > conclusions.
    • Descriptive, predictive, and prescriptive analytics are key items during the analytical process.
    • In-depth search requires in-depth analytical tools, including simple and complex tools.
    • Understanding and connecting various analytical tools, software, and computer-based models is important.
    • Business analytics combines statistical tools, optimization tools, and computer-based information systems.
    • Tools used in business analytics include descriptive statistics, inferential statistics, forecasting models, simulations, optimizations, and modelling.
    • Information systems for business intelligence include big data, small data, data marts, and spreadsheet modelling.- Business Analytics is a multi-dimensional concept that integrates statistics, quantity methods, and information systems for business intelligence
    • Continuous process for better management decisions, starting with diagnostic analytics for identifying problems, followed by descriptive, predictive, and prescriptive analytics for better decisions
    • Dynamic business environments require frequent adaptation through robustness and sensitivity analysis
    • Problem identification or hint is a fast and crucial step for the investigation process
    • Previous findings can be reviewed and reworked for more in-depth analysis
    • Data collection and analysis are essential for informed decisions
    • Analytical approach using techniques like Delphi and grounded theory can provide better and more authentic solutions, but requires sufficient information and techniques
    • Non-analytical approach may not provide optimal solutions, particularly in complex business environments
    • Deciding to buy a car is an example of when analytics comes into play after a year of ownership to identify and address issues
    • Business Analytics can be applied in various areas such as managing knowledge, new product development, market segmentation, targeting customers, and predicting security threats
    • Pricing and selling strategies are examples of complex decisions that can benefit from analytical approaches and models for informed decisions.

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    Description

    Explore the fundamentals of business analytics, including the trends of business analytics frameworks and the distinctions between analytics and non-analytics. Learn about the classifications of descriptive, inferential, predictive, and prescriptive analytics, as well as the crucial role these play in making informed business decisions.

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