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Business Analytics Chapter 4

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Questions and Answers

What is the primary focus of predictive analytics in visual analytics?

Exploring why it happened
Predicting what will happen (correct)
Describing what happened
Analyzing what is happening

What is the main goal of dashboard design?

To display all the required information on a single screen clearly and without distraction (correct)
To monitor data in real-time
To display all the required information on multiple screens
To analyze data in detail

What is the term used to describe the combination of information visualization and predictive analytics?

Data Mining
Visual Analytics (correct)
Business Intelligence
Data Visualization

What is the primary purpose of performance dashboards?

To provide a visual display of important information on a single screen (A) Signup and view all the answers

What is the term used to describe the process of creating charts and graphs to display data?

Data Visualization (D) Signup and view all the answers

What is the name of the company that launched Visual Intelligence?

SAP (C) Signup and view all the answers

What is the main difference between descriptive and predictive analytics?

Descriptive analytics is focused on the past, while predictive analytics is focused on the future (D) Signup and view all the answers

What is the term used to describe the three layers of information in dashboard design?

Monitoring, Analysis, and Management (B) Signup and view all the answers

What is the name of the company that acquired Endeca?

Oracle (B) Signup and view all the answers

What is the main benefit of using visual analytics?

It provides a way to visualize data and make predictions (C) Signup and view all the answers