Business Analytics and Intelligence

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10 Questions

What is the primary goal of business analytics?

To enable better business decision-making

What is the term for the process of uncovering patterns and valuable information from large data sets?

Data mining

What is the purpose of a data warehouse?

To store and process data for strategic decision-making

What is the term for the representation of data using charts, plots, and infographics?

Data visualization

What is the term for the practice of ingesting, processing, securing and storing an organization’s data?

Data management

What is the term for the process of using statistical methods and computing technologies for processing, mining and visualizing data?

Business analytics

What is the primary benefit of data visualization?

To communicate complex data relationships

What is the term for the collection of data from different sources into a single, central, consistent data store?

Data warehousing

What is the term for the process of analyzing data to uncover patterns and relationships?

Data analysis

What is the primary goal of data management?

To support strategic decision-making

Study Notes

Business Analytics and Intelligence

  • Business analytics refers to the statistical methods and computing technologies for processing, mining, and visualizing data to uncover patterns, relationships, and insights that enable better business decision-making.

Data Management

  • Data management is the practice of ingesting, processing, securing, and storing an organization's data.
  • It is used for strategic decision-making to improve business outcomes.

Data Mining

  • Data mining, also known as knowledge discovery in data (KDD), is the process of uncovering patterns and other valuable information from large data sets.
  • It is a significant component of big data analytics.

Data Warehouse

  • A data warehouse, or enterprise data warehouse (EDW), is a system that aggregates data from different sources into a single, central, consistent data store.
  • It supports data analysis, data mining, artificial intelligence (AI), and machine learning (ML).

Data Visualization

  • Data visualization is the representation of data by using graphics such as charts, plots, infographics, and even animations.
  • It communicates complex data relationships and data-driven insights in a way that is easier to understand, especially for non-technical staff.

Machine Learning Algorithm

  • A machine learning algorithm is a set of rules or processes used by an AI system to conduct tasks, often to discover new data insights and patterns, or to predict output values from a given set of input variables.

Roles in Business Analytics

  • Data Scientists: responsible for managing algorithms and models that power business analytics programs, excel at problem-solving, and usually need to know several programming languages.
  • Data Engineers: create and maintain information systems that collect data from different places, clean and sort it, and place it in a master database.
  • Data Analysts: play a pivotal role in communicating insights to external and internal stakeholders, collecting and analyzing data sets, and building data visualizations.

This quiz covers business analytics, data management, and data mining, with a focus on statistical methods and computing technologies for processing and analyzing data to inform business decision-making.

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