Building the United Brand

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Questions and Answers

What is an effective way to acknowledge customer loyalty?

  • Providing slow or unhelpful service.
  • Ignoring customer inquiries.
  • Speaking poorly of other customers.
  • Acknowledging customer status and thanking them. (correct)

What does it mean to empathize with customers?

  • To blame them for issues.
  • To ignore their problems.
  • To avoid interacting with them.
  • To put yourself in their shoes. (correct)

Why is providing a friendly greeting important?

  • It might make the customer uncomfortable.
  • It is sufficient to just begin the transaction.
  • It is not important.
  • It can create a positive first impression. (correct)

Why is it important to thank customers for flying United?

<p>It shows appreciation and encourages future business. (A)</p> Signup and view all the answers

What is a simple way to build the United brand during customer interactions?

<p>Making eye contact. (D)</p> Signup and view all the answers

Which action does NOT typically contribute to building a positive brand image?

<p>Displaying negativity and disinterest. (B)</p> Signup and view all the answers

How can you demonstrate respect for customers?

<p>Listening to their concerns. (C)</p> Signup and view all the answers

What behavior demonstrates poor customer service?

<p>Being dismissive and uninterested. (D)</p> Signup and view all the answers

What should you do while actively listening to someone?

<p>Focus intently on what the speaker says. (D)</p> Signup and view all the answers

What is typically included in customer service training?

<p>How to handle customer complaints. (A)</p> Signup and view all the answers

Flashcards

Eye Contact

Creating a connection through direct visual contact.

Thanking Customers

Expressing gratitude to customers, reinforces positive associations.

Empathy

The ability to understand and share the feelings of another.

Warm Greeting

A kind and inviting greeting to make a customer feel welcomed.

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Acknowledge Loyalty

Recognizing customer's status and expressing appreciation builds a stronger connection.

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Study Notes

Building the United Brand

  • Making eye contact when interacting with customers can help build the United brand.
  • Thanking customers for flying United is a way to build the brand.
  • Empathizing with customers by putting yourself in their shoes helps build the United brand.
  • Providing a warm and friendly greeting can build the United brand.
  • Acknowledging customer status and thanking customers for their loyalty contributes to building the United brand.

Additional Information

  • 30% of eligible customers are 13 years or older and have an email address.
  • Customers must not have previously participated in the email program.
  • Emails with information on specific flights are sent 24-48 hours in advance for multi-leg trips randomly.

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