Podcast
Questions and Answers
What is the term used for the initiative of banks to create recall for their products?
What is the term used for the initiative of banks to create recall for their products?
- Promotion
- Branding (correct)
- Marketing
- Segmentation
Which type of branding by banks is aimed at creating product recall?
Which type of branding by banks is aimed at creating product recall?
- Corporate branding
- Segment branding
- Service branding
- Product branding (correct)
What is the primary aim of banks adopting product branding?
What is the primary aim of banks adopting product branding?
- Develop business strategies
- Attract new customers
- Create product recall (correct)
- Create recall about the banks
Which type of products do banks market to help create recall about the banks themselves?
Which type of products do banks market to help create recall about the banks themselves?
For which type of products do banks need a concerted marketing effort for success?
For which type of products do banks need a concerted marketing effort for success?
Which type of branding by banks aims to develop definite business through specific strategies?
Which type of branding by banks aims to develop definite business through specific strategies?
What is the purpose of banks adopting corporate branding?
What is the purpose of banks adopting corporate branding?
How do different bankers market their products even if they have common features?
How do different bankers market their products even if they have common features?
What group of products do not require much marketing orientation according to the text?
What group of products do not require much marketing orientation according to the text?
What classification do the types of products marketed by banks fall into according to the text?
What classification do the types of products marketed by banks fall into according to the text?
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