20 Questions
What is the definition of communication according to Griffin, Ledbetter, & Sparks (2022)?
A relational process of creating and interpreting messages that elicit a response
Which form of communication involves delivering messages through gestures, expressions, and appearance?
Non-verbal communication
What are the needs that drive communication according to the text?
Social needs and practical needs
What is the primary difference between interpersonal communication and group communication?
The number of people involved in the communication
What do communication media refer to?
Forms of media that facilitate communication
According to the transmission model of communication, noise may disrupt the communication encounter. What does the interaction model add to this understanding?
Feedback or message response
In the transaction model of communication, how are participants viewed?
As communicators who are all simultaneously senders and receivers
What is the main focus of risk communication?
Informing people about possible hazards
What does the science communication dissemination paradigm primarily focus on?
Transmitting information from scientific experts to the general public
What does the publicity model in mass communication emphasize?
Catching and maintaining the public's attention
In the transmission model of communication, what may disrupt the communication encounter?
Noise
What is the primary focus of risk communication?
Informing people about possible hazards and their related risks
What distinguishes the interaction model of communication from the transmission model?
Consideration of feedback or message response
What does the publicity model in mass communication emphasize?
Catching and maintaining the public's attention through mass media
What is the purpose of science communication according to the text?
To increase public awareness, interest, and appreciation for science
What is the primary difference between oral communication and written communication?
The message is spoken in oral communication, while it is printed or written in written communication.
Which model of communication focuses on the message being delivered through gestures, expressions, and appearance?
Non-verbal communication
What type of communication refers to communication at a society-wide level, mediated by mass media technologies?
Mass communication
According to Gordon (2023), what is the definition of communication?
"The exchange of meanings between individuals through a common system of symbols"
What are the forms of media that facilitate communication referred to as?
Communication media
Test your knowledge of communication theories and concepts covered in AS2305 Introduction to Communication Media course. This quiz covers the definition of communication, its purpose, and the key aspects of the communication process.
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