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Analyzing Survey Results
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Analyzing Survey Results

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Questions and Answers

What does obtaining results refer to?

  • The interpretation of data collection methods
  • An analysis of marketing strategies
  • A detailed summary of answers obtained numerically (correct)
  • A summary of qualitative responses
  • How many times was 'Marketing' mentioned in the responses?

  • 22
  • 51
  • 38 (correct)
  • 15
  • What question received a 'Yes' response the most?

  • What is the reason why customers buy from your store?
  • Do you use money from your business for personal expenses?
  • Does your company use accounting as the basis for taxes? (correct)
  • What do you think is the main problem of your company?
  • Which characteristic most frequently attracted customers to the store?

    <p>Good service, attention, kindness</p> Signup and view all the answers

    What was the total number of responses for Question 2?

    <p>150</p> Signup and view all the answers

    Study Notes

    Obtaining Results

    • The process involves summarizing results numerically for clearer understanding.
    • Answers are grouped and converted into numerical format for analysis.

    Research Results Summary

    • Question 1: Main Problem of the Company

      • Sales identified as the most significant problem with 51 mentions.
      • Marketing follows with 38 mentions, indicating its importance as a concern.
      • Other issues include Collections (18), Taxation (22), Payments (9), Inventories (7), and Others (5).
    • Question 2: Use of Accounting for Taxes

      • Majority of respondents (64) confirmed using accounting as the basis for taxes.
      • A significant number (86) stated they do not use accounting for tax purposes.
      • Total respondents for this question: 150.
    • Question 3: Personal Use of Business Money

      • A considerable number (133) admitted to using business funds for personal expenses.
      • Only 17 respondents reported not using business money personally, highlighting a potential area of concern.
      • Total respondents for this question: 150.
    • Question 4: Reasons Customers Buy from the Store

      • The top reason for customer purchases is Good service, attention, kindness (52 mentions).
      • Convenience & closeness is also important, cited by 43 respondents.
      • Other reasons include Variety of products, freshness, presentation (22), and Fair prices (18), with very few indicating Credit offered (14) or uncertainty with Don't know (1).
      • Total respondents for this question: 150.

    Implications

    • Results from the survey provide valuable insights for entrepreneurs to make informed decisions.
    • Identified issues and customer preferences can guide strategies for improvement and growth.

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    Description

    This quiz focuses on understanding the methods for obtaining and summarizing survey results. It highlights the importance of converting qualitative responses into numerical formats for clearer insights. Participants will explore various techniques for grouping and interpreting data effectively.

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