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Questions and Answers

Which innovation from the Industrial Age significantly contributed to the mass accessibility of photography?

  • The telegraph
  • The celluloid film and Kodak camera (correct)
  • The daguerreotype system
  • Motion picture photography

The Code of Hammurabi, discovered on clay tablets, is significant because it provides insights into what aspect of Babylonian society?

  • Religious beliefs
  • Agricultural practices
  • Written laws and codes (correct)
  • Military strategies

What was the primary impact of the telegraph, invented by Samuel Morse, on communication during the Industrial Age?

  • It revolutionized long-distance communication through electrical signals. (correct)
  • It facilitated the mass production of printed news.
  • It enabled real-time audio communication over long distances.
  • It allowed for the creation and distribution of moving pictures.

During which era did the development of paper from plants and the forging of tools occur?

<p>Pre-industrial Age (D)</p> Signup and view all the answers

Which of the following is an example of a daily public record from the Pre-Industrial Age?

<p>Acta Diurna (D)</p> Signup and view all the answers

How did the invention of the woodblock printing by Chinese and Korean artisans influence communication?

<p>It allowed people to 'write' on paper using carved wood blocks. (A)</p> Signup and view all the answers

Match the innovation with its inventor: The Daguerreotype system and ______.

<p>Louis Daguerre (C)</p> Signup and view all the answers

What was the significance of cave paintings during the Pre-Industrial Age?

<p>They showed evidence of symbolic expressions. (A)</p> Signup and view all the answers

Which of the following best exemplifies media convergence?

<p>A radio station simulcasting its morning show on a social media platform. (A)</p> Signup and view all the answers

A museum wants to enhance visitor experience by overlaying digital information onto exhibits viewed through a smartphone app. Which technology is most suitable for this?

<p>Augmented Reality (AR) (B)</p> Signup and view all the answers

A company wants to create an immersive training simulation where employees can interact with a virtual environment using special goggles and sensor-fitted gloves. Which technology is needed for this simulation?

<p>Virtual Reality (VR) (A)</p> Signup and view all the answers

Which of the following is an example of new media?

<p>A blog featuring movie reviews. (B)</p> Signup and view all the answers

Which of the following media types primarily relies on airwaves as its transmission medium to reach target audiences?

<p>Broadcast Media (C)</p> Signup and view all the answers

Which invention directly enabled the mass production and distribution of recorded music on flat discs?

<p>Gramophone, leveraging flat discs for music playback. (C)</p> Signup and view all the answers

How did the invention of the transistor radio impact communication during the Electronic Age?

<p>It facilitated personal and portable access to radio broadcasts. (A)</p> Signup and view all the answers

Which of the following represents the correct chronological order of these inventions?

<p>Telephone, Phonograph, Gramophone, Cinematographe (C)</p> Signup and view all the answers

How did the creation of web browsers primarily contribute to the Information Age?

<p>By providing a software application for accessing information on the World Wide Web. (D)</p> Signup and view all the answers

What was a key distinction between the Kinetoscope and the Cinematographe in the early history of motion pictures?

<p>The Cinematographe could project films onto a large screen, while the Kinetoscope was for single viewers. (B)</p> Signup and view all the answers

What is the function of 'EDSAC' in the electronic age?

<p>An early British computer considered to be the first stored program electronic computer (B)</p> Signup and view all the answers

How did the advent of social media microblogging platforms change online communication?

<p>By enabling users to create and share frequent, short posts. (A)</p> Signup and view all the answers

What advancement did the IBM 704 represent in the evolution of computers?

<p>It was the first mass-produced computer with floating-point arithmetic hardware. (D)</p> Signup and view all the answers

Which statement best describes the relationship between media, information, and technology literacy in the context of Media and Information Literacy (MIL)?

<p>They are distinct but interconnected skills, where technology enables access, information provides content, and media literacy allows critical engagement. (B)</p> Signup and view all the answers

In what way does functional literacy contribute to an individual's ability to participate in media and information literacy?

<p>It enables the basic ability to read, write, and perform calculations, which are essential for understanding and creating media content. (D)</p> Signup and view all the answers

What is the most accurate interpretation of "communis" in the context of communication?

<p>To share information or ideas with the aim of creating mutual understanding or working together. (D)</p> Signup and view all the answers

Which scenario demonstrates a person effectively applying information literacy skills?

<p>Evaluating multiple sources to form an informed opinion on a current event. (C)</p> Signup and view all the answers

How does media literacy empower citizens in the digital age?

<p>By providing citizens with the skills to critically analyze and create media, enabling informed participation in society. (C)</p> Signup and view all the answers

Which situation exemplifies the application of technology literacy?

<p>Using software to create a presentation and deliver it effectively to an audience. (C)</p> Signup and view all the answers

Which of the following illustrates the concept of Media and Information Literacy (MIL) in action?

<p>Critically evaluating news reports from various sources before forming an opinion. (D)</p> Signup and view all the answers

What is the primary difference between computer literacy and information literacy?

<p>Computer literacy focuses on operating technology, while information literacy focuses on finding, evaluating, and using information. (D)</p> Signup and view all the answers

Flashcards

Media and Information Literacy (MIL)

Essential skills to engage with media, develop critical thinking, and become active citizens.

Communication

From Latin 'communicare,' meaning 'to share'.

Media

Plural of 'medium'; any physical object used to communicate messages.

Literacy

Ability to identify, understand, create and communicate using written materials.

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Functional Literacy

Ability to read, write, and perform basic arithmetic.

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Media Literacy

Ability to access, analyze, evaluate, and create media in various forms.

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Information

Processed data, knowledge, experience, or signals.

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Information Literacy

Ability to recognize when information is needed, then find, evaluate, and communicate it effectively.

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Augmented Reality (AR)

An enhanced version of reality created by overlaying digital information onto a real-world image viewed through a device.

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Virtual Reality (VR)

A computer-generated simulation where a person can interact within an artificial 3D environment using devices like goggles and sensors.

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Print Media

Media consisting of paper and ink, reproduced through a printing process.

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Broadcast Media

Media such as radio and television that reach audiences using airwaves.

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New Media

Content organized and distributed on digital platforms using electronic communication and computer technology.

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Papyrus

Discovered by ancient Egyptians and led to the advent of paper.

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Acta Diurna

Daily Roman official notices; a type of daily gazette.

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Dibao

Earliest and oldest newspaper in the world.

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Woodblock Printing

A printing method using carved wooden blocks to transfer images or text onto paper or textiles.

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London Gazette (1640)

Considered the first newspaper in the world.

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Telegraph (1844)

Revolutionized long-distance communication using electrical signals over wires.

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Kodak Camera (1888)

Made photography accessible to the masses using celluloid film.

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Daguerreotype (1839)

A system of photography created by Louis Daguerre.

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Telephone

Invented in 1876 by Alexander Graham Bell, it transmits voices over a distance.

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Phonograph

Invented by Thomas Edison in 1877, it was the first device to reproduce recorded sound mechanically.

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Gramophone

Invented by Emile Berliner in 1887, it played music from flat discs (records).

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Kinetoscope

An early motion picture exhibition device designed for one person at a time to view films.

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Cinematographe

Invented by Auguste and Louis Lumiere, it could record, print, and project motion pictures.

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Transistor Radio

A small, portable radio receiver using transistor-based circuitry.

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Web Browser

Software application for accessing information on the World Wide Web.

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Blogs

Websites featuring diary-style entries, often informal.

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Study Notes

  • Media and Information Literacy involves skills and competencies for individuals to engage with media and information providers.
  • It develops critical thinking and lifelong learning skills for socialization and active citizenship.
  • "Communication" originates from the Latin term "COMMUNICARE," meaning "to share" or "to divide out."
  • The Latin word "communis" means "working together," highlighting humans as social beings.
  • Communication is a natural and essential aspect of human life.
  • "Media" is the plural form of "medium," referring to any physical object used to communicate messages.
  • Media helps spread information in different forms and devices.
  • Information and communication are intertwined and central to the concept of media.
  • "Literacy" involves identifying, understanding, interpreting, creating, communicating, and computing using printed and written materials.
  • A literate person is well-versed, erudite, conversant, informed, widely read, enlightened, and well-grounded in a particular subject.
  • Functional Literacy is the classic literacy teaching individuals how to read, write, and perform numeric calculations.
  • Media Literacy is the ability to access, analyze, evaluate, and create media in various forms, empowering citizens to engage with traditional and new technologies.

Information

  • Information is processed data, knowledge, experience, instruction, signals, or symbols.
  • Information Literacy is the ability to recognize when information is needed, locate, evaluate, and communicate it effectively in various formats.

Technology

  • Technology deals with the creation and use of technical means and their interrelation with life, society, and the environment, drawing upon industrial arts, engineering, applied science, and pure science.
  • Technology Literacy is an individual's ability to use technological tools responsibly, appropriately, and effectively.
  • Computer Literacy involves the skills, attitudes, and knowledge to understand and operate the basic functions of information and communication technologies, including devices and tools, encompassing hardware and software literacy.

The Evolution of Media

  • Evolution of Media includes the Pre-industrial Age, Industrial Age, Electronic Age and the Information Age

Pre-industrial Age (before 1700s)

  • People discovered fire, developed paper from plants and forged weapons and tools with stone, bronze, copper, and iron

  • Cave painting (35,000bc) was discovered in Southern France and shows evidence of symbols etched on the walls

  • Clay tablets (2400bc) was found and had some form of symbolic expressions that make up the ancient language

  • Code Of Hammurabi dating back to 1772 ВСЕ is the most important discovery and contains written laws and codes of Babylonian king named Hammurabi.

  • Papyrus (2500bc) was discovered by ancient Egyptians and eventually led to the advent of paper

  • Acta diurna (130bc) were daily roman official notices, a sort of daily gazette and daily acts or daily public records

  • Dibao (2nd century) Earliest and oldest newspaper in the world

  • Woodblocks printing press (220ad) was developed when Chinese and Korean crafts people “wrote” letters on textile or paper using letters carved onto wood blocks.

  • Movable Type of Printing Press was invented by German Goldsmith Johann Gutenberg

Industrial Age (1700-1930s)

  • People used the power of steam, developed machine tools, established iron production, and the manufacturing of various products.
  • Newspaper- London Gazette (1640)
  • Typewriter (1800)
  • Daguerreotype System (1839)
  • Telegraph (1844)
  • Telephone (1876)
  • Phonograph (1877)
  • Gramophone System
  • Kinetoscope
  • Celluloid Film And Kodak Camera (1888)
  • Cinematographe
  • Motion Picture Photography/Projection (1890)
  • Commercial Motion Pictures (1913)
  • Motion Pictures With Sound (1926)
  • Television
  • Daguerreotype System was invented by Frenchman Louis Daguerre
  • Celluloid Film & Kodak Camera was invented by George Eastman in 1888 making photography accessible to the masses
  • Telegraph By Samuel Morse revolutionized long-distance communication by transmitting electrical signals over a wire laid between stations.
  • Telephone was invented by Alexander Grahambell in 1876
  • Phonograph was invented by Thomas Edison in 1877, it was a device for the mechanical recording and reproduction of sound
  • Gramophone was invented by Emile Berliner in 1887, it played back music recorded on flat discs or records
  • Kinetoscope, a single viewer film system invented by Thomas Edison
  • Cinematographe, invented by Auguste and Louis Lumiere and had the capacity of a film projector to project the film onto a big screen
  • Motion Picture/Projection 1890, also called film or movie, series of still photographs on film, projected on rapid succession onto screen by means of light.

Electronic Age (1930s-1980s)

  • People harnessed the power of transistors that led to the transistor radio, electronic circuits, and the early computers.
  • In this age, long distance communication became more efficient.
  • Transistor radio is a small portable radio receiver that uses transistor-based circuitry.
  • Television (1941)
  • Large electronic computers
  • EDSAC (1949) Electronic delay storage automatic calculator
  • UNIVAC 1 (1951) Universal automatic computer
  • Mainframe computers IBM 704
  • Personal computers
  • Ohp, Icd projectors

Information Age (1900s-2000s)

  • The internet paved the way for faster communication and the creation of the social network.
  • Voice, image, sound and data are digitalized.
  • Web browsers is a software application for accessing information on the world wide web
  • Blogs is a discussion or informational website published on the world wide web consisting of discrete, often informal diary-style text entries.
  • Social networks dedicated website or other application which enables users to communicate with each other by posting information, comments, messages, images, etc.
  • Microblogs is a social media site to which a user makes short, frequent posts.
  • Augmented reality/virtual reality enhanced version of reality created by the use of technology to overlay digital information on an image of something being viewed through a device (such as a smartphone camera)
  • Videochat is a computer-generated simulation in which a person can interact within an artificial 3D environment using electronic devices, such as special goggles with a screen or gloves fitted with sensors.
  • Search Engines
  • Portable Computers
  • Smartphones
  • Wearable Technology also known as "wearables", is a category of electronic devices that can be worn as accessories
  • Print Media consisting of paper and ink, reproduced in a printing process that is traditional or mechanical and also known as the PRESS
  • Broadcast Media refers to media such as radio and television that reach target audiences using airwaves as the transmission medium and they are considered as "household media"
  • New Media Includes contents organized and distributed on digital platforms available using different forms of electronic communication made possible through the use of computer technology.

Media Convergence.

  • Media Convergence means meeting at a point, joining, uniting, intersecting, merging,connecting and coincide.
  • Allows media texts to be produced and distributed on multiple media devices, allows media texts to transform different kinds of media into digital code, which is then accessible by a range of devices.
  • There is a co-existence traditional and new media.

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