Podcast
Questions and Answers
What is a characteristic of fashion followers?
What is a characteristic of fashion followers?
What is the definition of fashion leaders?
What is the definition of fashion leaders?
Seek out new styles before they are popular and buy early in the fashion life cycle.
What does fashion movement refer to?
What does fashion movement refer to?
Ongoing change in what is considered fashionable.
Who are trendsetters?
Who are trendsetters?
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What is the trickle-across theory?
What is the trickle-across theory?
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What does the trickle-down theory suggest?
What does the trickle-down theory suggest?
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What is the trickle-up theory?
What is the trickle-up theory?
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Study Notes
Fashion Followers
- Individuals who adopt trends only after confirming their popularity.
- Typically make purchases later in the fashion life cycle.
Fashion Leaders
- Proactive individuals who seek and adopt new styles before they become mainstream.
- Make early purchases, influencing initial adoption.
Fashion Movement
- Refers to the continuous evolution of what is deemed fashionable.
- Involves shifts in styles, preferences, and consumer behavior.
Trendsetters
- A subgroup of fashion leaders who significantly influence others to imitate their styles.
- Often characterized by their distinctive tastes and approaches to fashion.
Trickle-Across Theory
- Suggests that fashion styles can originate in any social class.
- Styles spread horizontally through various social groups, impacting multiple demographics simultaneously.
Trickle-Down Theory
- The oldest model of fashion adoption.
- Proposes that trends flow from the upper social strata to lower levels, with higher classes setting the fashion standards.
Trickle-Up Theory
- The newest paradigm of fashion diffusion, reversing the trickle-down concept.
- Proposes that trends begin with young individuals, often from lower income groups, and eventually reach higher social classes.
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Description
Test your understanding of key concepts in fashion movements with these flashcards. Learn the distinctions between fashion followers, leaders, and trendsetters, and explore how these roles impact the fashion cycle. Perfect for anyone studying fashion theory!
