Summary

This document covers different generations, such as Baby Boomers, Generation X, Y, and Z. It discusses their key characteristics, values, and concerns. This file is a presentation, not a past exam paper from an exam board and year. It focuses on the topic of generations and their effect on society.

Full Transcript

Generation Baby Boom, X, Y and Z Unit 3- Lesson 3 HSB4U Generations Explained https://youtu.be/EvdjbYGi3AI?si=7kl4oBQtaGlwHGqt The Baby Boom In 1945, Canadians celebrated the end of World War II. Thousands of soldiers returned home. The women who had taken the soldiers’ places in factories and...

Generation Baby Boom, X, Y and Z Unit 3- Lesson 3 HSB4U Generations Explained https://youtu.be/EvdjbYGi3AI?si=7kl4oBQtaGlwHGqt The Baby Boom In 1945, Canadians celebrated the end of World War II. Thousands of soldiers returned home. The women who had taken the soldiers’ places in factories and offices gave up, or were forced to give up, their jobs in order to return to traditional careers Two years later, many Canadians had something else to celebrate. Babies. Hundreds of thousands of them. The Baby Boom In Canada, the Baby Boom would last for nearly twenty years. In fact, one third of all Canadians living today were born between1947 to 1966. They are known as the Boomers, the children of the Baby Boom. Almost immediately Canadian society changed. Families moved into newly created suburbs on the outskirts of cities. There was a boom in housing and shopping malls. New schools were built as enrolment increased by nearly 50%. As they grew up, Baby Boomers experienced it all. The Baby Boom In the 1950s, their sheer numbers forced the building of hundreds of new schools across Canada. They were the rebellious, college-educated dissenters from the 1960s and 1970s, promoting civil rights and protesting the Vietnam War. As the years passed, they redefined adulthood and old age. They even challenged gender roles. Where their mothers had walked away from their brief stints in the wartime workforce, the daughters of the Baby Boom chose careers over family, having few children and having them later in life. They also became known as the generation that would never grow old. They were intent on remaining fit and healthy. Today the sheer numbers of Baby Boomers who are aging are forcing Canada to rethink the way it deals with its senior citizens and changing the country’s attitudes towards retirement. Generation X Within the Baby Boom, other subgroups have been identified by demographers. These include yuppies (young urban professionals), dinks (double income, no kids) and most interestingly, a group known as Generation X. Generation X includes all children born at the tail end of the Baby Boom, in the years between 1961- 1981 Novelist Douglas Copeland popularized the term “Generation X” to describe this group of late Baby Boomers who didn’t really feel like Baby Boomers. Generatio He argued that they felt no real connection to the Baby Boom culture and at the same time felt overwhelmed by the nX huge numbers of Boomers. They also lacked many of the opportunities afforded to the earlier Baby Boomers. Jobs weren’t as plentiful, and some things really were beyond their reach. Generation X https://youtu.be/pqwOEY6sR7I?si=9n3Be_VA0dpGFpme Who is Gen Y? A.K.A. Millennials Echo boomers (1980 to 1995) “Echoes” of the Baby Boomers Mostly children of Baby Boomers The generation that will take over the Baby Boomers as they retire The children of Generation Y were born between 1982 and 1995. Many of these children are the children of Baby Boomers and are known as the echo boom. What defines Generation Y? Generati They are sometimes known as the MTV generation. Personal computers and the on Y Internet became more widespread during their youth. They’ve witnessed the rise in popularity of video games and MPS, Hip-Hop and Indie bands. They have struggled with childhood obesity, and they are the most medicated generation in history. Gen Y- Influence s Global terrorism (9/11, Iraq) Domestic terrorism (Columbine, school shootings) Technology Facebook, texting, Twitter Emphasis on Civic Responsibility Environmental concerns Generation Y- Values Live first, work second Social causes Flexibility World travel Diversity Gen Y- Characteristi cs Optimistic networkers Confident, Tech savvy, well connected developed Multi-taskers self esteem Team Culturally players aware and diverse Global Skilled citizens Generation Y- Concerns Global terrorism Concerns about the environment Poverty World hunger Global financial concerns A highly competitive workforce Chaos in the business world Generation Y (Millennials) https://youtu.be/_OiREpN4ZH4?si=msB5HH_wavaP1tdL Generation Z refers to young people who were born between 1995 - Present. This generation Generatio stands out from the previous generations – millennials and generation X – for a ton of nZ reasons, many of which we’re going to address below. Let’s look at the key characteristics that define generation Z. Gen Zers are technologically advanced and knew how to use a smartphone from an early age. Gen Z representatives have never seen the world Generation without the internet and thus have affinity for texting and messaging on mobile apps or online Z Facts & platforms, sometimes even over in-person, face- to-face communication. Characteris Another characteristic of the Gen Z population is tics that they absorb tons of new information every day. Gen Z kids spend several hours a day in social media or searching the internet for information. Generation Z perceives information visually, so marketing campaigns that are targeted at gen Zers revolve around story telling, explainer videos, and other forms of visualization. Being independent, self confident and autonomous are also some of the key characteristics of generation Z. They do not rely on their parents as much as previous teen generations did. The reason is that the internet and technologies allow gen Zers to Generation start earning money at much earlier age than their parents. Z Facts & Gen Z representatives have short attention spans and are less focused than their predecessors. Characteris tics Gen Z are environmentally aware. They value the eco-friendly and healthy lifestyle much more than any previous generation. Maybe this generation will actually have a positive impact on the environment. Multitasking is also one of the positive Generation Z traits. Due to their extraordinary ability to process and absorb lots of information within seconds, gen Z kids can easily handle several tasks at once. Generation Z Facts & Characteristics Social media-addicted When it comes to studying, Gen Zers prefer to connect with their fellow students and teachers on social media sites. Focused on independence By seeking independence and autonomy, gen Zers demonstrate strong entrepreneurial skills. Different generations Baby X Y Z represent a Boomers different (1946- (1960s- (1980s-2000) (2000- society and 1964) 1980s) now) different Ex; Ex; Ex; Ex; social Donald Jennifer Kim Willow change Trump Elton Lopez Adam Kardashian Beyoncé Smith Jacob John Sandler Zac Efron Trembla Liam Matt Justin y Neeson Damon Bieber Noah Cyrus

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