BCOM 3360 Exam 1 Review PDF

BCOM 3360-007 & 3360-014 Exam 1 Review Chapters 1-3 & 17 Use McGraw Hill PowerPoints found in Modules section to review for exam. I have noted where you need to use Raskopf Lecture Notes for review. Chapter 1 1. Post-trust era Definition: The public overwhelmingly views businesses as operat...

BCOM 3360-007 & 3360-014 Exam 1 Review Chapters 1-3 & 17 Use McGraw Hill PowerPoints found in Modules section to review for exam. I have noted where you need to use Raskopf Lecture Notes for review. Chapter 1 1. Post-trust era Definition: The public overwhelmingly views businesses as operating against the public’s best interest. When communicating, you should operate from a position of trust or credibility. GOAL: Gaining trust from colleagues, clients, customers, and other contacts. o Public: Increasingly views companies with LESS trust. o Companies: Have a deficit of trust and employees often do NOT trust their own business leaders or view with skepticism. 2. Importance of Transparency Definition: Involves sharing all relevant information and decision rationale with stakeholders. Create a transparent workplace by being accessible, acknowledging the concerns of others, and following through when you don’t have immediate answers. Is important in corporate communications. 3. Sarbanes-Oxley Act (SOX) Definition: A federal law that was passed to protect investors from fraudulent financial reporting by corporations. Publicly traded companies are REQUIRED by the Sarbanes-Oxley Act of 2022 to have a code of ETHICS available to all employees and to ensure that it is enacted. After scandals in companies, Congress passed the Sarbanes-Oxley Act. 4. Business Ethics Definition: The commonly accepted beliefs and principles in the business community for acceptable behavior. Adhering to laws Safeguarding confidential or proprietary information Avoiding conflict of interest and misuse of company assets Refraining from accepting or providing inappropriate gifts, gratuities, and entertainment. 5. Code of Conduct Definition: Also known as code of ethics, state their most important values and norms of conduct.  o Example: Sarbanes-Oxley Act (2002) and Google’s code of conduct. 6. Corporate Values Definition: Stated and lived values of a company. Filter through which decisions are made. It is an important element of character. If it does NOT match one’s personal values, there is a lack of integrity. o Example: Baskins Robbins Ice Cream Plant Closure 7. Personal Values Definition: Values that individuals prioritize and adhere to. Work best in a company when your PERSONAL values align. 8. Understand what FAIR stands for Definition: That your communications are FAIR to yourself and others. The FAIR Test of Ethical Business Communication ▪ Provided the Facts ▪ Granted Access to your motives, reasoning, and information ▪ Examined Impacts on stakeholders ▪ Shown Respect 9. Meaning of Long Career. Small World. (See Chapter 1 Raskopf Lecture Notes) Definition: Over time, people in your career paths often cross again, showing how connected the business world is. 10. Foundation of all good communications (See Chapter 1 Raskopf Lecture Notes) Definition: CARE about your audience and understand what motivates them. 11. Components of Credibility (Book and Chapter 1 Raskopf Lecture Notes) Definition: Find yourself needing to establish credibility in this post-trust era by three factors: Competence, Caring and Character. Competence: The knowledge and skills needed to: o Accomplish business tasks o Approaching business tasks. o Get a job done. Caring: o Building positive relationships and cultivating a sense of community. o Understanding the interests of others. o Giving to others and showing generosity.  o Cultivating sense of community Character: o Adhere to high ethical values. o Own mistakes o Apologize when wrong o Don’t gossip or cause drama o Share credit o Be happy for others’ success 12. Meaning of WIIFM principle (Chapter 1 Raskopf Lecture Notes) Definition: What’s In It For Me A way to highlight the benefits of a product or service to a target audience. Chapter 2 1. Barriers to communication Physical noise o Definition: External noise that makes a message difficult to hear or otherwise receive. ▪ Example: Loud sounds Physiological noise o Definition: Internal noise ▪ Example: Hearing problems, illness, and memory loss Semantic noise o Definition: Communicators apply different meanings to the same words or phrases. ▪ Especially occurs when strong emotions are involved. Psychological noise o Definition: Interference due to attitudes, ideas, and emotions experienced during an interpersonal interaction. ▪ Influenced by current moods, preexisting feelings or stereotypes. 2. Emotional hijacking & triggers Definition: Prevents you from engaging in effective interpersonal communication. Triggers: o You may misrepresent your ideas o Confuse the facts o Say Things to others that you later regret o Display frustration or anger o Remain silent when you would prefer to be heard o Fail to listen to others o Disengage from working relationships that are in your best interest 3. Four components of EQ o Self-awareness: ▪ The foundation for emotional intelligence ▪ Involves accurately understanding your emotions as they occur and how they affect us. o Self-management: ▪ The “ability to use awareness of your emotions to stay flexible and to direct your behavior positively.” o Empathy: ▪ The “ability to accurately pick up on emotions in other people and understand what is really going on with them.” o Relationship management: ▪ The “ability to use your awareness of emotions and those of others to manage interactions successfully.” 4. Active Listening Skills Paying attention Holding judgement Reflecting Clarifying Summarizing Sharing 5. Improving Civility in the Workplace Slow down and be present in life. Listen to the voice of empathy. Keep a positive attitude. Respect others and grant them plenty of validation. Disagree graciously and refrain from arguing. Get to know people around you. Pay attention to small things. Ask, don’t tell. 6. The goal of interpersonal communications (Chapter 2 Lecture Notes & McGraw Hill) Only goal of interpersonal communication is to arrive at shared meaning. o A situation in which people involved in interpersonal communication attain the same understanding about ideas, thoughts, and feelings. o Many barriers interfere with achieving shared meaning, including external noise, internal noise, and lifetime experiences. 7. The biggest single predictor of workplace success (Chapter 2 Lecture Notes & McGraw Hill) Cheating in school  8. The DiSC tool is used to do what? (Chapter 2 Raskopf Lecture Notes) It is a Non-Value Judgement Assessment that measures our most comfortable behaviors. 9. Characteristics of High EQ (Chapter 2 Raskopf Lecture Notes & McGraw Hill) Slow down and be present in life. Listen to voice of empathy. Keep positive attitude. Respect others and grant them plenty of validation. Disagree graciously. Get to know people around you. Ask, don’t tell. Assume positive intent! Chapter 3 (Exam will focus on second half of chapter, Managing Difficult Conversations) 1. Characteristics of healthy conflict (Chapter 3 Raskopf Lecture Notes) Invites diverse points of view Surfaces potential issues Builds commitment to organization Leads to individual growth Leads to better decisions 2. How to prepare for difficult conversation (Chapter 3 Raskopf Lecture Notes) Understand DISC styles of involved parties Easier when trust/credibility in place Assume positive intent on part of other Never avoid tough conversations bur engage when rational, not emotional Beforehand, think through other’s perspective and reactions Adapt your communications tyle to theirs Review “listening skills” Establish Goal for Conversation Consider timing Consider logistics Prepare openings like: “I feel…” “I think…” “Can you tell me…” “My concern…” Give advance warning like: “I’d like to talk about what happened in today’s meeting. Do you have time at 3?”  3. Kwame Christian, Founder & CEO of American Negotiation Institute, uses “Compassionate Curiosity” to resolve conflict. What does it mean? (Chapter 3 Raskopf Lecture Notes) A combination of empathy, respect, and curiosity that can help you better understand others and yourself. o “A genuine desire to understand that is tempered with empathy and respect. Approaching conversations in this way naturally causes you to ask better, deeper, and penetrating questions, and listen more effectively.” o It is your North Star in conversations, your goal is to learn, NOT to teach. Chapter 17 1. Networking Definition: A proactive approach to building professional relationships to achieve shared company, career, and professional development goals. Networkers seek to help others in their networks by providing advice, sharing information, giving referrals, coaching and mentoring. Networking involves finding and testing ideas with a wide range of individuals. 2. Purpose of Cover Letters & Resumes Helps you frame resume and cover letter to project your career hopes. Helps you evaluate how well your abilities and attributes prepare you for your desired career. o Persuasive messages that show how you meet the needs of your prospective employers. o Serve your long-term career interests, your first step should be to carefully evaluate your career ambitions and qualifications. 3. First steps of application process Involves analyzing your audience (meeting the needs of your employers) Gathering the right information (identifying your key selling points) Developing your message 4. Attributes Definition: Personal traits or characteristics Employers try to figure out the kind of person you are. o What are your strengths and weaknesses? o Are you creative? Hardworking? People-orientated? o What have you learned from your past jobs? 5. Abilities Definitions: Skills and knowledge that can be applied to accomplishing work tasks.  o Example: “Attracting new members to credit unions through referrals, seminars, mailings, and online social networking.” 6. Reference Lists Compile a list of people who can provide credible accounts of your qualifications. Consider those who work in fields and industries that interest you. Develop relationships with potential references over time. 7. STAR Method The approach to telling success stories. Situation: Where you created a positive outcome Tasks: You were assigned as part of a process Actions: You took that led to outcome Results: That occurred 8. Purpose of Thank You Notes To thank them for their participation in the process as a sign of appreciation and respect. 9. How to Resign from Job Extend several courtesies to your current employer and ensure that you leave on good terms o Should inform your supervisor that you are leaving, preferably in person. o Show graciousness and appreciation for the professional opportunities you have been given. o Be careful about bragging or boasting about your new position. ▪ If writing a letter, write a brief, warm, and appreciative letter. 10. LinkedIn (Raskopf LinkedIn Lecture) World’s Largest Business/Professional Search Engine Way to sell your product – which is YOU! 11. Chat GPT (Raskopf Ch. 17 Chat GPT & Writing Chat GPT Prompts)