Podcast
Questions and Answers
Which of the following best describes the role of 'relevance/justification' in research?
Which of the following best describes the role of 'relevance/justification' in research?
- Focusing solely on increasing knowledge without regard for practical application.
- Guaranteeing immediate commercial application of the research findings.
- Addressing a practical problem observed in a real-life setting or a theoretical problem with competing explanations. (correct)
- Ensuring the research uses completely new and untested methodologies.
A research project aims to understand the relationships between employee rewards and productivity. Which type of research purpose does this align with?
A research project aims to understand the relationships between employee rewards and productivity. Which type of research purpose does this align with?
- Analytical (correct)
- Commercial
- Descriptive
- Exploratory
A researcher is conducting interviews to identify potential factors influencing employee motivation, with very little prior research available. What type of research purpose is being undertaken?
A researcher is conducting interviews to identify potential factors influencing employee motivation, with very little prior research available. What type of research purpose is being undertaken?
- Exploratory (correct)
- Descriptive
- Analytical
- Commercial
Which activity exemplifies 'development' in the context of increasing knowledge?
Which activity exemplifies 'development' in the context of increasing knowledge?
A company is looking to create a completely new type of product based on existing tech. Which aspect of research increasing knowledge is most relevant?
A company is looking to create a completely new type of product based on existing tech. Which aspect of research increasing knowledge is most relevant?
A researcher aims to investigate the impact of remote work policies on employee productivity but overlooks the influence of varying technological infrastructure available to employees. Which aspect of 'a systematic process' in research has been compromised?
A researcher aims to investigate the impact of remote work policies on employee productivity but overlooks the influence of varying technological infrastructure available to employees. Which aspect of 'a systematic process' in research has been compromised?
A researcher investigates the correlation between corporate social responsibility (CSR) initiatives and financial performance, but the existing literature already extensively covers this topic. Which of the following best describes the potential issue with this research?
A researcher investigates the correlation between corporate social responsibility (CSR) initiatives and financial performance, but the existing literature already extensively covers this topic. Which of the following best describes the potential issue with this research?
A study examines the effectiveness of a new leadership training program. Data is collected through pre- and post-training assessments, but the analysis primarily focuses on descriptive statistics without exploring deeper insights or relationships. How does this approach affect the research's 'to find out things' component?
A study examines the effectiveness of a new leadership training program. Data is collected through pre- and post-training assessments, but the analysis primarily focuses on descriptive statistics without exploring deeper insights or relationships. How does this approach affect the research's 'to find out things' component?
A research project aims to explore consumer behavior trends using a specific data analysis technique but the researcher does not discuss limitations of the technique. How does failing to address limitations affect the research?
A research project aims to explore consumer behavior trends using a specific data analysis technique but the researcher does not discuss limitations of the technique. How does failing to address limitations affect the research?
A researcher is investigating a prevalent societal issue, but the research questions are vaguely defined and lack specific, measurable objectives. How does this deficiency primarily impact the research process?
A researcher is investigating a prevalent societal issue, but the research questions are vaguely defined and lack specific, measurable objectives. How does this deficiency primarily impact the research process?
Flashcards
What is Research?
What is Research?
A systematic process to discover new knowledge.
Purpose of Research
Purpose of Research
Describing, explaining, understanding, criticising, and analysing a problem.
Why Business Research?
Why Business Research?
To identify gaps in existing knowledge or inconsistencies in previous findings.
Research Questions
Research Questions
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Literature Review
Literature Review
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Research Originality/Novelty
Research Originality/Novelty
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Research Relevance/Justification
Research Relevance/Justification
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Research Immediacy/Timeliness
Research Immediacy/Timeliness
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Exploratory Research
Exploratory Research
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Descriptive Research
Descriptive Research
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Study Notes
- Research process is a systematic process to find out things
Systematic Process
- The purpose is stated clearly to find out things
- Methods used to collect the data are explained
- Why the results obtained are meaningful is argued
- Limitations associated with them are explained
To Find Out Things
- Includes describing, explaining, understanding, criticizing, and analyzing an investigation into a particular problem (Ghauri and Grønhaug 2005)
- Involves identifying a gap or inconsistency in the literature or an unresolved issue, to address a societal problem or Grand Challenge
- An aspect of business and management is poorly understood or researched into
The Research Process
- Topic is determined and questions clarified, literature is reviewed, research gaps are found, and a research design created
- Data is collected and analyzed for findings
Overall Research Process In Reality (Saunders et al, 2009)
- The first action is to clarify the topic, review current related literature, formulate a design, and negotiate access and discuss ethics
- Data collecting takes the form of sampling, secondary data, observation, questionnaires, structured interviews, and group interviews
- Data is analyzed quantitatively and qualitatively
- Complete a project report, and present the findings
Attributes Of Research Includes
- Novelty
- New, improved insights, evidence, methods for research or analysis of data
- New, improved concepts or existing applications
- Relevance: Addressing practical or theoretical problems
- Timeliness :Development by increasing basic research by creating applications and commercializing the application
Purpose Types
- Exploratory: Refer to information from a chosen business issue to increase productivity; focus "why is it happening"
- Descriptive: Information on characteristics of a chosen business issue are identified, focus: "What is happening?"
- Analytical: Analyzes and explains why or how the studied phenomenon is happening, focus: "Why is happening?"
- Predictive: Forecasts what should be changed to bring about a change in employee productivity, forecasts the likelihood of similar situations
Variables
- It is important to identify research variables
- Independent Variables (IVs) are identified
- Dependent Variables (DVs) / Outcomes are identified
- Moderation explains conditions where the IV affects the DV
- Mediation determines how the IV affects some other variable (mediator) that in turn influences the DV
- A moderator variable shouldn't be affected by the variable that affects the variable
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