Podcast
Questions and Answers
What is the primary function of a product description?
What is the primary function of a product description?
- To explain what a product is and convince customers why it's worth purchasing. (correct)
- To detail the operational costs of producing the item.
- To outline the historical development of the product's category.
- To provide a technical manual for product repair and maintenance.
Which of the following BEST describes a prototype in the context of product development?
Which of the following BEST describes a prototype in the context of product development?
- A duplication of a product as it will be produced, including details like color, graphics and packaging. (correct)
- An initial customer survey to gauge interest in a potential product.
- A preliminary financial forecast for the product's first year on the market.
- A detailed marketing plan outlining the product's launch.
What role does a supplier primarily play in a business's operations?
What role does a supplier primarily play in a business's operations?
- Provides goods and services to another business within the supply chain. (correct)
- Directly sells the final product to end consumers.
- Manages the business's marketing and advertising campaigns.
- Oversees the business's internal financial audits.
A company implements a new customer feedback system to improve its product design, which also enhances customer loyalty. Which concept does this exemplify?
A company implements a new customer feedback system to improve its product design, which also enhances customer loyalty. Which concept does this exemplify?
Which of the following BEST describes a supply chain?
Which of the following BEST describes a supply chain?
A local bakery sources wheat from a nearby farm, processes it into flour, bakes bread, and sells it directly to consumers in its shop. Which of these BEST describes this scenario?
A local bakery sources wheat from a nearby farm, processes it into flour, bakes bread, and sells it directly to consumers in its shop. Which of these BEST describes this scenario?
A tech company outsources its manufacturing to a factory overseas, ships the products to a distribution center, and then delivers them to retail stores. Which of these BEST describes this scenario?
A tech company outsources its manufacturing to a factory overseas, ships the products to a distribution center, and then delivers them to retail stores. Which of these BEST describes this scenario?
A furniture company optimizes it's manufacturing process to reduce waste and improve the aesthetic design of its chairs. Which of these BEST describes this scenario?
A furniture company optimizes it's manufacturing process to reduce waste and improve the aesthetic design of its chairs. Which of these BEST describes this scenario?
What does a business model primarily describe?
What does a business model primarily describe?
What is the FIRST key phase in developing a business model?
What is the FIRST key phase in developing a business model?
After identifying your specific audience, what is generally the NEXT step in developing a business model?
After identifying your specific audience, what is generally the NEXT step in developing a business model?
Why is documenting essential business resources a crucial phase in developing a business model?
Why is documenting essential business resources a crucial phase in developing a business model?
Why is developing a strong value proposition important when creating a business model?
Why is developing a strong value proposition important when creating a business model?
What is the role of key business partners in a business model?
What is the role of key business partners in a business model?
Why is creating a demand generation strategy an important phase in developing a business model?
Why is creating a demand generation strategy an important phase in developing a business model?
What does it mean to 'leave room for innovation' when developing a business model?
What does it mean to 'leave room for innovation' when developing a business model?
What is the MAIN purpose of a business plan?
What is the MAIN purpose of a business plan?
Which section discusses what the business plan is all about?
Which section discusses what the business plan is all about?
Which section of the business plan is typically presented first but written last?
Which section of the business plan is typically presented first but written last?
In an executive summary, what does the 'Business Concept' section primarily describe?
In an executive summary, what does the 'Business Concept' section primarily describe?
Which of the following elements are typically included in the 'Executive Summary' of a business plan?
Which of the following elements are typically included in the 'Executive Summary' of a business plan?
In the context of a business plan's 'Executive Summary', what does 'Legal Form of Business' refer to?
In the context of a business plan's 'Executive Summary', what does 'Legal Form of Business' refer to?
Consider a company that produces vegan snacks. Which of the following BEST exemplifies what would be specified under 'Types of Business' in its business plan?
Consider a company that produces vegan snacks. Which of the following BEST exemplifies what would be specified under 'Types of Business' in its business plan?
A local farm harvests corn, transports it to a processing plant, cans it, ships it to various grocery stores, then sells it to consumers. Which of these BEST describes this scenario?
A local farm harvests corn, transports it to a processing plant, cans it, ships it to various grocery stores, then sells it to consumers. Which of these BEST describes this scenario?
A custom tailor designs, sews, provides alterations, and offers after-sales service. Which of these BEST describes this scenario?
A custom tailor designs, sews, provides alterations, and offers after-sales service. Which of these BEST describes this scenario?
Flashcards
Product Description
Product Description
Promotion explaining what a product is and why it's worth buying; details features and benefits to encourage purchase.
Prototype
Prototype
A duplication of a the final product, including color, graphics, packaging and directions. An early step in inventing.
Supplier
Supplier
An entity providing goods and services to another business, forming part of the business's supply chain.
Value Chain
Value Chain
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Supply Chain
Supply Chain
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Business Model
Business Model
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Identify your specific audience
Identify your specific audience
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Establish business processes
Establish business processes
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Record key business resources
Record key business resources
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Develop a strong value proposition
Develop a strong value proposition
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Determine key business partners
Determine key business partners
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Create a demand generation strategy
Create a demand generation strategy
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Leave room for innovation
Leave room for innovation
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Business Plan
Business Plan
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Introduction
Introduction
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Executive Summary
Executive Summary
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Business Concept
Business Concept
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Name of Business
Name of Business
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Legal Form of Business
Legal Form of Business
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Location
Location
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Types of Business
Types of Business
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Study Notes
- Product description promotes a product to explain its value to potential buyers.
- They provide details around features and benefits, which obliges customers to make a purchase.
- A prototype duplicates a product as intended for production, including color, graphics, packaging, and directions.
- Creating a prototype is an important early step in the inventing process.
- A supplier is an entity that provides goods and services to another business.
- It is part of a business's supply chain, offering a major portion of the value in products.
- A value chain is a method or activities through which a company increases the worth of an item, with production, marketing, and after-sales service.
- A supply chain is a network of organizations, people, activities, data, and resources
Business Model
- It outlines how an organization creates, delivers, and captures value in economic, social, cultural, or other contexts.
- Business model construction and variation are also called business model innovation.
- It forms part of a business plan.
Phases In Developing A Business Model
- Identifying a specific audience helps focus on customers who need and want your product or service.
- Business models need to narrow the audience down to two or three buyer personas.
- Businesses need to understand the activities required before going live
- Key business activities must first identify the core aspects of the business's offering.
- A company must determine what it needs to carry out daily processes, find new customers, and reach business goals. Documenting resources is essential to ensuring your business model can sustain the needs of the business.
- Establish what your business offers and why it is better than competitors to create a value proposition.
- Connect a service or product delivery system to each value proposition to remain valuable to customers over time.
- No business can function without key partners that help serve customers.
- Partners can include suppliers, strategic alliances, and advertising partners.
- A demand generation strategy creates a blueprint of the customer's journey while documenting motivators for taking action.
- When launching a company, business plans are based on assumptions and can meet customer needs.
- Companies should leave room for innovation.
Business Plan
- Serves as an important tool for understanding a business's future.
- Guides implementation and operation of the business proposal.
Components
- The introduction explains the business plan's purpose.
- The Executive Summary is part of the business plan, is presented first but is the last to be written.
- Business Concept: Describes the business, its product, and the market.
- The Executive Summary should specify what will be sold, to whom, and why the business has a competitive edge.
- The official and registered name.
- The business's legal form is its structure as asole proprietorship, partnership, or corporation.
- The location is its specific business.
Types
- Examples include: food service, delivery, parlor, and car wash.
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